Which of the following customer relationship management applications provides analysis of customer data? a. operational CRM b. analytical CRM c. supply chain execution system d. supply chain planning system

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Answer 1

The customer relationship management application that provides analysis of customer data is the analytical CRM. The correct answer is b.

Customer Relationship Management, often known as CRM, is a business philosophy that puts the customer at the center of everything the organization does. It is a company-wide approach to building lasting customer relationships by collecting and analyzing data on their interactions with the organization.A customer relationship management system is a type of software that assists businesses in managing and automating their sales, marketing, and customer service activities. An effective CRM strategy can help businesses build long-term customer relationships, increase revenue, and improve customer retention.There are three types of CRM application:  Operational, Analytical, and Collaborative.The type of CRM that provides analysis of customer data is the analytical CRM. It is a strategy that employs customer data mining to improve the way a company interacts with its clients. Its goal is to generate knowledge about clients and use it to improve interactions with them, ultimately resulting in greater customer satisfaction and loyalty.Analytical CRM relies on technologies such as data warehousing, data mining, and online analytical processing (OLAP) to extract and analyze data from various sources, such as point-of-sale (POS) systems, customer service records, social media, and other channels.Analytical CRM applications' primary function is to analyze customer data to provide insights into customer behavior and identify opportunities to improve the company's relationship with its customers. It helps businesses make more informed decisions, better understand their customers, and identify new opportunities for growth.The correct answer is b.

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Related Questions

you work at a large department store selling computer products. iwina walks in and wants to buy a wireless router. she explains that the media streaming device she ordered online supports a transmission speed of up to 200 mbps. what type of router should you recommend?

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If Iwina's media streaming device supports a transmission speed of up to 200 Mbps, I would recommend a wireless router that supports at least 802.11n wireless standard.

What is a 802.11n wireless standard?

802.11n is a wireless networking standard that operates on both the 2.4 GHz and 5 GHz frequency bands. It offers higher speeds and greater range compared to earlier wireless standards, and is commonly used in home and small business networks.

Thus, if Iwina's media streaming device supports a transmission speed of up to 200 Mbps, I would recommend a wireless router that supports at least 802.11n wireless standard. This wireless standard supports a theoretical maximum speed of up to 600 Mbps, which should provide enough bandwidth to support Iwina's device. Alternatively, a router that supports the newer 802.11ac wireless standard could also be considered, as it offers even higher theoretical speeds.

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