To market Suave shampoo, Unilever used PRIZM to identify neighborhoods with high concentrations of young working women. These women responded best to advertisements conveying the message that Suave is inexpensive, yet will make their hair "look like they spend a fortune on it." What segmentation tool did Unilever use in this example

Answers

Answer 1

Answer: Geodemography

Explanation:

Geodemography is used in market and it occurs when the marketplace of the consumers are divided into segments

thar will be reachable and locatable to the consumers who live around that particular neighborhood.

Based on the analysis explained in the question above, this is the segmentation tool that was utilized by Unilever.


Related Questions

A house in the neighborhood has been well maintained. The seller has made sure that all the electrical systems are working to code and that it has been kept up-to-date on painting and other maintenance. The appraiser gives him an excellent value based on:

Answers

Answer:

utility power

Explanation:

In simple words, the location of the house has been said to be in a prominent region, it gives the house a competitive advantage over other units, also the house has been maintained and restructured bu the seller so that it looks more good and healthy.

The subject unit has been restructured in a way that it satisfied all the needs of the buyer, thus, it brings a lot of utility power to the market in respect of its value.

Answer: economic life

Explanation:

why does human want change over a period of time ?​

Answers


Every human has a desire for better standards of living. For this, they need to change with their desires and wants for the better in terms of food, clothing, and living

Is a Truck driving on the highway is one of the sixteen careers taught in Texas. Yes or No​

Answers

Yes it is something taught in Texas

On May 10, 2017, Vaughn Co. enters into a contract to deliver a product to Greig Inc. on June 15, 2017. Greig agrees to pay the full contract price of $1,990 on July 15, 2017. The cost of the goods is $1,310. Vaughn delivers the product to Greig on June 15, 2017, and receives payment on July 15, 2017. Prepare the journal entries for Vaughn related to this contract. Either party may terminate the contract without compensation until one of the parties performs.

Answers

Answer:

June 15, 2017, goods sold on account to Greig

Dr Accounts receivable 1,990

    Cr Sales revenue 1,990

Dr Cost of goods sold 1,310

    Cr Merchandise inventory 1,310

July 15, 2017, payment collected from Greig

Dr Cash 1,990

    Cr Accounts receivable 1,990

The transaction must be recorded only after some type of consideration is exchanged between the parties.

Harlose Suits faced a lot of complaints from customers when its recent batch of goods was dispatched. The employees at Harlose Suits, hence, had to rework on the returned items, and in some cases, the company had to even replace the faulty goods. In this case, the costs incurred by Harlose Suits are an example of _____.

Answers

Answer:

External failure costs.

Explanation:

These are explained to be the faults or defects a customer finds out or see after receiving his good and leaves the factory or finds out when goods or services has been delivered to him/her.

This can be either internal or external. When seen to be an internal aspect of the failure, costs result from identification of defects before they are shipped to customers. Some of these could include rejected products, reworking of defective units, scrap and also downtime caused by quality problem. It is said that a firms appraisal activities creates chances greater than the chance of catching defects internally and the greater the level of internal failure costs. This is the price that is paid to avoid incurring external failure costs, which can be devastating.

Answer: im trying to get points

1 2 3 4 5 6 7 8 9

Johnstone’s Realty is a new discount, menu-based brokerage firm. Its approach usually results in a lower listing commission rate than other firms offer. Johnstone’s also offers a lower cooperating brokerage split than most other firms. Business is booming for Johnstone's, and the remaining firms in town are concerned. These brokers agree to not show Johnstone’s listings to their buyer clients. What is this an example of?

Answers

Answer:

"Group boycotting " is the right solution.

Explanation:

Team or group boycott corresponds to something like an organization's decided reluctance to work with some other company unless they prevent from working with such a possible rival attempting to expand the marketplace. This seems to be an accepted-upon reluctance by rivals to negotiate with another company unless someone prevents people from negotiating with a possible opponent pursuing market entry.

So that the given scenario would be an example of Group boycotting.

suppose an unanticipated decrease in foreign spending on domestically produced goods causes the aggregate demand curve to shift to the left (from AD1 to AD2 ). According to adherents of the adaptive-expectations theory, the unanticipated change in aggregate demand will cause the economy to move in which direction

Answers

Answer:

Under the adaptive expectations theory, individuals and businesses base their future economic expectations using past events and experiences as their starting point. E.g. if the economy has been constantly growing steadily for the past 4 years, people and businesses will expect that it continues to grow in a similar way in the near future.

In this case, since the aggregate demand decreased (leftward shift) but this was the result of an unanticipated decrease in exports, economists, individuals and businesses will believe that the economy will not be affected and shall soon return to its normal path. The problem is that the economy actually starts to shrink, and since no adjustments are made on time, the problem will not improve, instead it will get worse. Eventually, once the people and businesses realize the negative effect on the economy, they will react abruptly.

This happened during the Great Recession when everyone thought that the prices of homes would increase forever, but once people realized their mistake, panic spread and the economy collapsed. This is not the same situation, but the negative effects will be eventually felt.

Studies on a machine that molds plastic water pipe indicate that when it is injecting 1-inch-diameter pipe, the process standard deviation is 0.05 inches. The 1-inch pipe has a specification of 1 inch plus or minus 0.10 inch. What is the process capability index ( Cpk) if the long-run process mean is 1 inch?

Answers

Answer:

0.67

Explanation:

Given the following :

Process standard deviation(sd) = 0.05

Mean (m) = 1

specification of 1 inch plus or minus 0.10 inch

Upper specification limit(USL) = 1 + 0.1 = 1.1

Lower specification limit (LSL) = 1 - 0.1 =. 0.9

Cpk = min [[(m - USL) / 3(sd)], [(m - LSL) / 3(sd)]]

Cpk = min [[(1 - 1.1)/3(0.05)], [(1-0.9)/3(0.05)]]

Cpk = min[ -0.1/0.15], [ 0.1 / 0.15]

Cpk = min(-0.67, 0.67)

It will cost $7,000 to acquire an ice cream cart. Cart sales are expected to be $3,600 a year for three years. After the three years, the cart is expected to be worthless as the expected life of the refrigeration unit is only three years. What is the payback period

Answers

Answer:

It will take 2 years and 344 days to cover for the initial investment.

Explanation:

Giving the following information:

Initial investment= $7,000

Cash flow year 1 trough 3= $3,600

The payback period is the time required to cover for the initial investment:

Year 1= 3,600 - 7,000= -3,400

Year 2= 3,600 - 3,400= 200

To be more accurate:

(3,400/3,600)*365= 344

It will take 2 years and 344 days to cover for the initial investment.

A bagel company bakes a specialty bagel that it sells by the dozen every day. These specialty bagels can only be baked early in the morning before the store opens for business. The company estimates that the daily demand (in dozens) for its specialty bagel is distributed as follows: Specialty bagels arc sold by the dozen only at a cost of $9.00 per dozen. The cost to make one bagel is $0.50. Leftover specialty bagels arc sold by the dozen the next day for a 50% discount. The optimal number of specialty bagels that should be baked tomorrow (in dozens) is:________ a) 5 dozen. b) 4 dozen. c) 3 dozen. d) 2 dozen.

Answers

Answer:

b) 4 dozen

Explanation:

The computation of the optimal number of specially bagels i.e expected value is shown below:

As we know that

Expected value = Demand × probability

= 1 dozens × 0.10 + 2 dozens × 0.15 + 3 dozens × 0.20 + 4 dozens × 0.25 + 5 dozens × 0.30

= 0.1 + 0.3 + 0.6 + 1 + 1.5

= 3.5 dozen or 4 dozen

Hence, the correct option is b.

A company purchased a computer system at a cost of $34,000. The estimated useful life is 8 years, and the estimated residual value is $9,000. Assuming the company uses the double-declining-balance method, what is the depreciation expense for the second year

Answers

Answer:

Year 2= $4,687.5

Explanation:

Giving the following information:

Purchase price= $34,000

Useful life= 8 years

Salvage value= $9,000

To calculate the depreciation expense under the double-declining-balance, we need to use the following formula:

Annual depreciation= 2*[(book value)/estimated life (years)]

Year 1= [(34,000 - 9,000)/8]*2= $6,250

Year 2= [(25,000 - 6,250)/8]*2= $4,687.5

Physical units to be accounted equals A : units started into production plus units in ending work in process inventory. B : units started into production plus units in beginning work in process inventory. C : units started into production less units in beginning work in process inventory. D : units completed and transferred out plus beginning work in process inventory.

Answers

Answer:

B : units started into production plus units in beginning work in process inventory.

Explanation:

If a Company uses process costing, the units to be accounted for are the units  that were in production during the period.

Units in production comprises of units in beginning work in process still to be completed as a result of previous process plus the units started into production during the period.

A company purchased equipment and signed a 4-year installment loan at 10% annual interest. The annual payments equal $10,600. The present value of an annuity factor for 4 years at 10% is 3.1699. The present value of a single sum factor for 4 years at 10% is .6830. The present value of the loan is:

Answers

Answer:

$33,600.94

Explanation:

the present value of the loan = annuity payment x annuity factor = $10,600 x 3.1699 = $33,600.94

we can check that this amount is correct by:

first payment = $10,600 - ($33,600.94 x 10%) = $7,239.91

principal balance after first payment = $33,600.94 - $7,239.91 = $26,361.03

second payment = $10,600 - ($26,361.03 x 10%) = $7,963.90

principal balance after second payment = $26,361.03 - $7,963.90 = $18,397.13

third payment = $10,600 - ($18,397.13 x 10%) = $8,760.29

principal balance after third payment = $18,397.13 - $8,760.29 = $9,636.84

fourth payment = $10,600 - ($9,636.84 x 10%) = $9,636.32

principal balance after fourth payment = $9,636.84 - $9,636.32 = $0.52 (rounding error)

When there is an economic​ downturn, Congress and the President use fiscal policyLOADING... to stabilize real GDP. But the conduct of the fiscal policy involves several time​ lags, such as the recognition time lag that causes a delay in identification of the economic​ problem, the action time lag that is caused by the delay in Congressional approval of the​ policy, and the effect time lag that arises because policy actions take time to exert their full effects on the economy. These time lags could actually cause discretionary fiscal policy to

Answers

Answer:

The correct approach will be "Destabilize real GDP". The further explanation is given below.

Explanation:

Destroy gross Domestic Product (GDP) because by the moment an intervention starts having its consequences.The population could already rebound as well as the economic development can drive up gross Domestic product faster than expected, constantly making GDP somewhat sustainable as either a result.

A business client is looking for ways to decrease its monthly premiums. To get down to the premium level sought after by the company, the agent realizes they have to go to a high deductible health plan. As part of your advice to the business, what should you include in your discussion?

Answers

Answer:

"Health savings accounts (HAS)" is the appropriate answer.

Explanation:

HAS should be used with values that are generally insurance coverage. With either an HSA, extra cash can be placed into another consideration that has been protected mostly on the purchase price, and afterward investments can also be used for predefined hospital expenses.Since the investments throughout the HSA consideration could also be used for healthcare facilities, respondents frequently use them instead of unprotected methodologies including certain chiropractic appointments and perhaps certain health-related facilities not encompassed by their insurers.

Canon was able to redesign the copying machine so that it didn't need professional service—reliability was built directly into the machine, and the user could replace parts, such as the cartridge. What Xerox had not envisioned was the possibility that the components of the copying machine could be put together in an altogether different way that was more user-friendly. This example describes

Answers

Answer:

architectural innovation

Explanation:

The scenario is describing the term known as architectural innovation. This refers to the innovation of the specific architecture of any product that changes and/or modifies the way the different components of the machine link or relate to each other, thus allowing it to perform new functions or the same functions but in a much more user-friendly manner. This is what Canon did by changing the architecture of the copying machine so that it was more user-friendly for the end consumer.

Volatility risk is Group of answer choices the percentage change in the stock call-option price divided by the percentage change in the stock price. the sensitivity of the delta to the stock price. the risk incurred from unpredictable changes in volatility. the volatility level for the stock that the option price implies.

Answers

Answer:

The correct answer is the third option: The risk incurred from unpredictable changes in volatility.

Explanation:

To begin with, the concept known as "Volatility Risk", in the financial and business field, refers to the risk that the companies have to face in the cases where there is a change in the price of a stock due to the changes that tend to happen in volatility factors that have a huge influence in the stock itself. Therefore that this concept implicates the risk that the business has to deal with when working with variables that are risky because of the great influece of them in the price of the stock.  

XYZ assigns $6,000,000 of its accounts receivables as collateral for a $2 million 8% loan with a bank. Sun Inc. also pays a finance fee of 1% on the transaction upfront. What would be recorded as a gain (loss) on the transfer of receivables

Answers

Answer:

$0

Explanation:

Data provided in the question

Account receivable assigned = $6,000,000

For Collateral = $2 million

Percentage = 8%

Finance fee = 1%

Based on the above information, the amount of gain or loss that should be recorded at the time of transfer of receivable is zero as the account receivable is used for a collateral purpose ,not for sale purpose

Therefore, the $0 should be recorded

A________ is a plan in which an individual balances available resources and expenses.

Answers

Answer:

Budget

Explanation:

You're sorting out your investments and spending habits. Often sorting out all of your needs to fit in a well balanced budget

The answer is budget

accountant for Huckleberry... The accountant for Huckleberry Company is preparing the company's statement of cash flows for the fiscal year just ended. The following information is available: Retained earnings balance at the beginning of the year $ 160,000 Cash dividends declared for the year 49,600 Net income for the year 96,500 What is the ending balance for retained earnings

Answers

Answer:

$206,900

Explanation:

According to the given situation, the computation of ending balance for retained earnings is shown below:-

Ending retained earnings = Beginning retained earnings + Net income - Cash dividends

= $160,000 + $96,500 - $49,600)

= $206,900

Therefore for computing the ending retained earnings we simply applied the above formula.

A company issues $1,500,000 of par bonds at 98 on January 1, year 1, with a maturity date of December 31, year 30. Bond issue costs are $90,000, and the stated interest rate of the bonds is 6%. Interest is paid semiannually on January 1 and July 1. Ten years after the issue date, the entire issue was called at 102 and canceled. The company uses the straight-line method of amortization for bond discounts and issue costs, and the result of this method is not materially different from the effective interest method. The company should classify what amount as the loss on extinguishment of debt at the time the bonds are called

Answers

Answer:

$110,000 loss

Explanation:

Given the following :

Par value = $1,500,000 at 98

Maturity = 30 years

Interest rate = 6% paid semianually

Ten years after issue date, entire issue was called at 102 and canceled

Issue price of bond = (1500000 * 98%) = $1,470,000

Discount on issue = $1,500,000 - 1,470,000 = $30,000

After 10 years when bond was canceled :

Discount balance ;

($30,000 / maturity) * (maturity - 10)

($30,000/30)* 20 =1000 * 20 = $20,000

Issuing cost balance:

($90,000/30)*20 = 3000 * 20 = $60,000

Therefore, upon cancelation :

Carrying amount of bond

$(1500000 - 20000 - 60000) = $1,420,000

Reacquisition price :

($1,500,000 * 102%) = $1,530,000

Loss or gain :

$1,530,000 - $1,420,000 = $110,000 (loss)

When the number of units in work in process and finished goods inventories decrease, absorption costing net operating income will typically be greater than variable costing net operating income.

a. True
b. False

Answers

Answer:

b. False

Explanation:

The difference between absorption costing net operating income and variable costing net operating income lies in the fixed costs deferred in closing inventory.

If Production is greater than Sales - Increase in Finished Goods Inventory, Absorption costing net operating income  will typically be greater than Variable costing net operating income.

However, If Production is less than Sales - Decrease in Finished Goods Inventory, Absorption costing net operating income  will typically be less than Variable costing net operating income.

Economic profit in the long run is: Group of answer choices possible for both a pure monopoly and a pure competitor. possible for a pure monopoly but not for a pure competitor. impossible for both a pure monopolist and a pure competitor. only possible when barriers to entry are nonexistent.

Answers

Answer:

possible for a pure monopoly but not for a pure competitor

Explanation:

The economic profits are the profits in which the firm could be earned by the market power

As we know that in the perfect competition there is a freedom for entry and exit to the markets and also in this no market power due to which its profits are zero

Therefore it should be possible for the pure monopoly, not the pure competitor

Hence, option b is correct

Ashley bought a desktop computer and a laptop computer. Before finance charges, the laptop cost $350 more than the desktop. She paid for the computers using two different financing plans. For the desktop the interest rate was 7% per year, and for the laptop it was 6% per year. The total finance charges for one year were $398. How much did each computer cost before finance charges

Answers

Answer:

Laptop = $3250

Desktop = $2900

Explanation:

Total finance charge = $398

Laptop cost = 350 + x

Desktop = X

Workings

Finance cost = (7% *X ) + (6% * 350+x ) = 398

0,07 X + 0.06 X + 21 = 398

0.13 X + 21 = 398

0.13 X = 398 -21

0.13 X = 377

Therefore ,X = 377/0.13

=2900

Cost of Desktop = 2900

Cost of Laptop =2900+350 =3,250

Jamie was participating in a market research study regarding computers when he was presented with 24 different computers that varied on four criteria. He was asked to rank all 24 descriptions in terms of his preference for those combinations of features. Which approach to assess the relative importance Jamie places on evaluative criteria was this research using?

Answers

Answer:

conjoint analysis

Explanation:

In the market research study being described, they were using conjoint analysis. This is a statistical technique that helps determine how potential customers value different attributes such as a specific feature, function, or benefit that makes up an individual product or service. In this particular scenario, Jamie was asked to rank the different computers based on each ones unique/different criteria or features.

Todd is the owner of TodVac, a producer of high performance commercial vacuum cleaners based in Texas. Todd knows that some companies use technology that has been proven over the years to efficiently create components very similar to the components in his vacuums. Unfortunately, Todd has never seen this technology and does not have a clue how it works. How should Todd go about learning how to improve his production with time-tested technology?

Answers

Answer:

The internet is good place to learn

Explanation:

From an economic perspective, Todd stands to spend less if he decides to carry out an extensive research on the internet.

Vacuum cleaners are more than ever before been refunished with modern technology.

With simply a tap of a button on Google, Todd can look the various technologies used by or companies that has been proven over the years to efficiently create components very similar to the components in his vacuums.

If a stock is correctly priced, then you know that ____________. A. the dividend payout ratio is optimal B. the stock's required return is equal to the growth rate in earnings and dividends C. the sum of the stock's expected capital gain and dividend yield is equal to the stock's required rate of return D. the present value of growth opportunities is equal to the value of assets in place

Answers

Answer: the sum of the stock's expected capital gain and dividend yield is equal to the stock's required rate of return

Explanation:

Stock are the investment that are made by individuals or firms into a public company.

When a stock is correctly priced, it means that the sum of the stock's expected capital gain and dividend yield is equal to the stock's required rate of return

You've just won the lottery! Your winnings will be paid as a monthly annuity of $1,000 per month for 50 years. Assume an interest rate of 10 percent compounded monthly. (Do not round intermediate calculations. Round your final answer two decimal places.) What is the present value of your winnings if the first payment starts today

Answers

Answer:

$119,220.57

Explanation:

in order to calculate the present value of your lottery winnings, we can use the present value annuity factor:

present value = monthly payment x annuity factor (PV annuity factor, ¹⁰/₁₂%, 600 periods)

monthly payment = $1,000annuity factor = 119.22057

present value = $1,000 x 119.22057 = $119,220.57

Because they do so much driving while visiting doctors' offices and hospitals, pharmaceutical sales representatives are often given company cars to drive. When a pharmaceutical company like Merck is preparing to purchase new company cars, sales reps' feedback will be sought on car models and features, but the final decision will be made by higher levels of management. What role(s) do the sales reps play in the buying center?

Answers

Answer: Users and Influencers

Explanation: The sales representatives are consulted being the ones who will make use of the purchased vehicle in order to aid business growth, the sales representative have become familiar with issues they experience during the use of previous cars which might be related to the model and certain mechanical features of the car. Therefore, the feedback provided may be considered when the ultimate decision is being made, here sales representatives acts as influencers as their opinion is put into perspective, even though other considerations may outweigh those provided by the sales representatives as the final decision is being made by the superior management.

Which of the following statements is not correct? Group of answer choices The deadweight loss that arises in monopoly stems from the fact that the profit-maximizing single-price monopoly firm produces a quantity of output that is smaller the socially-efficient quantity. Consumer surplus is smaller with perfect price discrimination than for a single-price monopolist that can not price discriminaten with a single price monopoloblem caused by monopoly is monopoly profit. For a given demand curve, the profit for a single-price monopolist is larger than for a monopolist that can price discriminate. The deadweight loss caused by monopoly is similar to the deadweight loss caused by a tax on a product.

Answers

Answer:

The deadweight loss that arises in monopoly stems from the fact that the profit maximizing single price monopoly firm produces a quantity of output that is smaller the socially efficient quantity.

Explanation:

The dead weight loss arises in an economy when supply and demand are not balanced. Supply and demand are the two most important factors that derive the economy. The economy does not achieve its equilibrium because of dead weight loss. The cost is increased due to dead weight loss which creates market inefficiency.

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