sales promotions that offer a discounted price to the consumer to encourage trial are called blank .

Your client's market share will increase by 6.59%.

This can be calculated by dividing the additional 200 engines by 3,026 total engines and multiplying by 100.

To calculate the market share increase for your client, you need to know the total number of engines in service across all European airlines and the additional number of engines your client is planning to install.

In this scenario, there are 3,026 total engines in service and your client is planning to install 200 additional engines.

To calculate the market share increase, divide the additional 200 engines by the total of 3,026 and multiply by 100. This will give you an increase of 6.59% in your client's market share.

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The International Fisher Effect states that differential rates of inflation between two countries tend to be offset over time by an equal but opposite change in the spot exchange rate. The answer to the given question is option b.

The International Fisher Effect is an economic theory that predicts exchange rates between currencies. According to the International Fisher Effect, the exchange rate between two countries should adjust to compensate for differences in nominal interest rates.The Fisher Effect is the basis of this concept, which assumes that interest rates are proportional to inflation rates in various countries.

According to the Fisher Effect, a country with high inflation will have a higher nominal interest rate, and vice versa. The International Fisher Effect predicts that exchange rates between countries will change in response to differences in these inflation rates and nominal interest rates.The International Fisher Effect was developed to explain why exchange rates fluctuate between two countries. It states that if two countries have different nominal interest rates, the exchange rate between the two countries will adjust over time to reflect the difference in interest rates. Therefore, the International Fisher Effect is important in the currency market to predict future exchange rates.

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The statement that is true about the benefits of economic growth is that it can help people at all income levels.

Economic growth can create new and better-paying jobs, increase the availability of goods and services, and provide more opportunities for individuals to save and invest. This, in turn, can lead to greater economic stability and improved standards of living for all members of society, regardless of their income level.

In addition, economic growth can lead to increased tax revenue, which can then be used to fund public services and reduce public debt.

However, economic growth does not automatically guarantee full employment or eliminate poverty. It is important to consider the structural and institutional factors that can affect the impact of economic growth on different groups in society.

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The answer if the government sets a price ceiling on bread at $2.00 is (a) 3,000 shortage

If the government sets a price ceiling on bread at $2.00, the price of bread cannot exceed this level. Looking at the table, we can see that at a price of $2.00, the quantity demanded is 8,500 and the quantity supplied is 5,500.

Since the price ceiling is below the equilibrium price, the quantity demanded exceeds the quantity supplied, which leads to a shortage. The shortage is the difference between the quantity demanded and the quantity supplied at the price ceiling level, which is:

Shortage = Quantity demanded - Quantity supplied

Shortage = 8,500 - 5,500

Shortage = 3,000

Therefore, the answer is (a) 3,000 shortage.

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To maximize your profit, you need to adjust the number, namely the number of bar themes is more than or equal to the number of types of dishes, the number of types of tours is more than 50, and the number of types of dishes must be the same or more. from 12.

The Love Boat Captain Stubing of the Pacific Princess seeks to maximize the return for their scheduled 14 day tour of Europe. They must consider the number of excursions, the number of restaurant choices and the number of bar themes. The budget for excursions, restaurants and bar has been set at $150,000.

Formulating the LP problem, we need to maximize total profit, and this is subject to the constraints of cost and the limitations of the number of excursions, restaurants and bar themes.

Maximize:
$1,500*Number of bar themes + $5,000*Number of cuisine types + $17,000*Number of excursion types

Subject to:
Cost Constraints:
$1,500*Number of cuisine types + $5,000*Number of excursion types + $900*Number of bar themes ≤ 150,000

Limitations Constraints:

The LP problem can be written as:
Maximize:
$1,500*x1 + $5,000*x2 + $17,000*x3

Subject to:
$1,500*x2 + $5,000*x3 + $900*x1 ≤ 150,000
x3 ≥ 50
x2 ≥ 12
x1 ≥ x2

Where x1 is the number of bar themes, x2 is the number of cuisine types, and x3 is the number of excursion types.

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Preferred stock, $75 par value, 10,000 shares authorized, for $300,000

Common stock, no par, 700,000 shares authorized, 400,000 shares issued for $1,200,000

Treasury stocks amounted to $75,000 at a cost of $3 per share

Retained earnings amount to $800,000

With this information, answer the following questions:

The number of preferred stock issued and outstanding is 10,000.

Common stock will have a state value of $3 and the outstanding number of common stock is 400,000.

Total stockholder's equity will have a balance of $1,425,000.

If this entity decides to sell some of the 5,000 shares of treasury stocks when the price has changed by 100%, then the journal entry will debit or credit Cash for $15,000 debit or credit Treasury Stock for $15,000 and debit or credit to PIC account Paid-in Capital for $7,500.

The balance in the treasury stock account after this transaction will be $60,000.

Also, if a quarter of the remaining un-issued share were issued at the prevailing price, common stock account will increase, decrease, or not change by not change

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Limited and general are the two traditional subcategories of partnership business entities .

What is a partnership business entity ?A partnership is a company where two or more people collaborate to run a company. They share profits and losses, duties, and responsibilities as well. Because there are two or more owners, a partnership is not a sole proprietorship. Furthermore, each partner has a say in how the company is run. A partnership's owners have a legal obligation to one another. They are also in charge of keeping the company running smoothly. A general partnership is the most prevalent kind of partnership. In a general partnership, all partners have a say in how the company is run, and all partners share in the firm's losses and gains.Limited Partnership: A limited partnership, also known as a limited liability partnership (LLP), is a partnership in which one or more partners is designated as a limited partner. As a result, they have limited legal responsibility for the company's debts and obligations. These partners are also less involved in the day-to-day operations of the company. The company's remaining partners are known as general partners. They are responsible for running the business and taking on the legal obligations of the firm. The general partners are also in charge of allocating profits and losses to the limited partners.

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The higher gross domestic product per capita in some less developed countries such as Brazil, South Africa, and Malaysia is best explained by increases in the value of the country’s GDP per capita.

The GDP per capita can be referred to or taken into understanding as the one wherein there is a significant increase in the production of goods and services in relation to the people living per capita. The GDP per capita is higher in countries that are less developed or underdeveloped, such as South Africa, Brazil, and Malaysia.

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Complete question

The higher gross domestic product per capita in some less developed countries such as brazil, south africa, and malaysia is best explained by increases in the value of the country’s __________.

a. The weighted average contribution margin per unit is $14.17 rounded to the nearest cent. and b. To break even, the company must produce and sell 57,400 umbrellas and 5,300 clothing items.

a. The weighted average contribution margin per unit is $14.17 rounded to the nearest cent. This is calculated by taking the total contribution margin ($1,954,000) and dividing it by the total number of units produced and sold (110,000).

b. To break even, the company must produce and sell 57,400 umbrellas and 5,300 clothing items. This is calculated by taking the total fixed costs ($888,000) and dividing it by the contribution margin of each product.

c. The company faces internal business risks such as changes in the sales mix, cost increases, and other operational issues. The company also faces external risks such as competition, economic conditions, and changes in consumer tastes.

d. To generate $375,000 of operating income, the company must produce and sell 29,739 umbrellas and 2,770 clothing items. This is calculated by taking the operating income desired ($375,000) and dividing it by the contribution margin per unit ($14.17).

e. To earn a $105,000 target operating income, the company must generate $739,244 in sales revenues. This is calculated by taking the target operating income ($105,000) and dividing it by the contribution margin per unit ($14.17).

f. Yes, more advertising and other efforts should be directed towards promoting the clothing lines in order to increase the number of units sold. Advertising and promotion can create more awareness of the company’s products, increase consumer demand, and ultimately increase sales and profitability. In addition, since more umbrellas are sold than clothing, by promoting the clothing lines, the company can better balance the sales mix and achieve higher profits.

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Rico promises the official a 'treat' if he directs the contract to Rico's company. Rico can be found guilty of bribery.

Bribery is the act of offering, providing, or receiving any valuable thing with the aim of influencing or rewarding the action of any public officer or another person, whether or not the person being influenced or rewarded holds a public office or position.

Rico promised the government official managing the building contract allotment a "treat" in exchange for him directing the contract to Rico's company. This is an act of bribery. If found guilty, Rico would be charged with the offense of bribery.

Rico can be found guilty of bribery if he promises a government official a "treat" if the official directs a certain building contract to Rico's company.

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The total revenue in this case would be $120,000, which is the sum of the economic profit ($24,000) and the economic costs ($96,000). This is because economic profit is calculated as total revenue minus total economic costs, so total revenue can be found by adding the economic profit and economic costs together.

Total revenue is the overall income generated by a business from its sales of goods or services. Economic profit, on the other hand, is the profit remaining after subtracting both explicit and implicit costs from total revenue. In this case, the economic profit is given as $24,000, and the economic costs are given as $96,000. To find the total revenue, we can use the formula for economic profit, which is:

Total revenue = Economic profit + Economic costs

Substituting the values given, we get:

Total revenue = $24,000 + $96,000

Total revenue = $120,000

Therefore, the total revenue for this business is $120,000.

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Total revenue is calculated by adding economic costs and economic profit. In this case, the sum of economic profit ($24,000) and economic costs ($96,000) gives us the total revenue which is $120,000.

In the context of economic profit, total revenue is calculated by adding the economic profit to the economic costs. If your economic profit is $24,000 and the economic costs are $96,000, you can sum up these two figures to determine the total revenue.

Therefore, Total Revenue = Economic Profit + Economic Costs.

By substituting the given values into the equation, we get Total Revenue = $24,000 (Economic profit) + $96,000 (Economic costs). Hence, the total revenue would be $120,000.

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The correct statements in the given question are as follows: Options A) $2,040,000 is the amount estimated to be uncollectible, B) $21,540,000 is the gross receivables and C) $19,500,000 is the expected amount to be collected from customers.

Trade accounts receivable refers to the money that a company is owed by its clients who have purchased goods or services on credit. This is an asset on the company's balance sheet, and it represents money that the company expects to receive at a future date, usually within one year. Companies that offer credit to their customers frequently have trade accounts receivable.

Given, trade accounts receivable, net of allowances of $2,040,000, with a balance of $19,500,000. We need to determine the correct statements out of the given options:

A) $2,040,000 is the amount estimated to be uncollectible. This is correct, because net of allowances implies that the $2,040,000 has already been removed from the gross trade accounts receivable amount, implying that it represents the amount of money that the company anticipates will be uncollectible.

B) $21,540,000 is the gross receivables. This is correct, because the $2,040,000 is a reduction in the gross amount of trade accounts receivable, implying that the amount of trade accounts receivable before allowances is $21,540,000.

C) $19,500,000 is the expected amount to be collected from customers. This is correct, because this is the amount of money that the company anticipates collecting after all allowances and write-offs have been taken into account.

D) 22,000,505 in account receivable. This is incorrect, because there is no evidence or information to support this claim.

E) $20,500,000 in cash. This is incorrect, because the amount of trade accounts receivable and the amount of cash that the company has are not the same.

So, the correct statements are: $2,040,000 is the amount estimated to be uncollectible, $21,540,000 is the gross receivables and $19,500,000 is the expected amount to be collected from customers. Hence, option A, B, and C are correct.

Note: The question is incomplete. The complete question probably is: An analyst sees the line item trade accounts receivable, net of allowances of $2,040,000, with a balance of $19,500,000. which of the following statements is correct. (Select all that apply.) A) $2,040,000 is the amount estimated to be uncollectible B) $21,540,000 is the gross receivables C) $19,500,000 is the expected amount to be collected from customers D) 22,000,505 in account receivable E) $20,500,000 in cash.

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The correct answer is least-squares regression. The other three methods are used to estimate the fixed and variable portions of mixed costs. The high-low method involves analyzing the high and low points of cost data over a period of time. The scattergraph plot and relevant range analysis both involve plotting cost data to look for patterns and establish a relationship between activity and cost.

The fixed portion of a mixed cost remains unchanged regardless of the amount of activity. The variable portion of a mixed cost changes with the amount of activity.

Least-squares regression: Least-squares regression is a statistical method for determining the relationship between two variables. A straight line is drawn that best matches the data points in a scatter graph. A regression equation is then used to estimate the fixed and variable components of a mixed cost.

Therefore, the correct answer is least-squares regression.

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The characteristic of the center-for-global strategy is that "greater specialization and economies of scale in R&D activities are achieved". Option C is the correct answer.

The center-for-global strategy is a system that allows for greater specialization and economies of scale in R&D activities. When companies have a central location for these activities, it saves time and money. In comparison to numerous divisions attempting to create and develop innovation on their own, a center-for-global strategy is more efficient.This centralized approach to innovation has a number of advantages, including:

Cost reductions occur as a result of economies of scale. Specialization enables deeper expertise in a specific field. Best practices are shared and can be applied throughout the company. Proprietary technologies are protected and shared with all units. The potential for the commercialization of new technologies is increased.

Thus, option C is the correct answer.

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The correct option is D, Patents on inventions such as technological innovations help the economy by Protecting intellectual property and fostering entrepreneurship.

Entrepreneurship is the process of identifying a business opportunity and creating a new enterprise to pursue that opportunity. It involves taking risks and making decisions based on limited information and uncertain outcomes, with the goal of creating value and generating profit. Entrepreneurship can take many forms, including starting a new business, creating a new product or service, or developing a new market.

Entrepreneurship plays a critical role in driving economic growth and innovation, as new businesses create jobs and introduce new products and services to the market. As such, entrepreneurship is often encouraged and supported by governments, universities, and other organizations through funding, education, and other resources.

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The statement "the post-closing trial balance does not include any revenues, expenses, or dividends, because these accounts are permanent accounts" is true.

A post-closing trial balance is a trial balance that is prepared after closing entries are recorded in the company's books. It is used to verify that the total amount of debit balances in the ledger equals the total amount of credit balances in the ledger.

A post-closing trial balance only contains the balances of permanent accounts. Permanent accounts are accounts that carry forward their balances to the next accounting period. Examples of permanent accounts include asset accounts, liability accounts, and equity accounts. The balances of these accounts are not closed out to zero at the end of an accounting period.

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The open purchase order file in the purchasing department is used to determine the orders that have not been received. Therefore, option (a) is the correct answer.

An open purchase order file is a document that allows businesses to keep track of orders that have not yet been completed or received. This document provides information about purchases that have been made but have not yet been fulfilled by vendors. The open purchase order file in the purchasing department is used to determine the orders that have not been received.

The open purchase order file has several advantages for businesses. Some of them are as follows:

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The mean will increase, and the median will not change when a fifth accountant is hired with a $10,000 salary during the tax season. Therefore, the correct answer is option B: Both the mean and median will increase, but the mean will increase by more than the median. 

The median of a set of data is the value that is located in the center when the data are arranged in numerical order. Half of the observations lie above the median, and half lie below it.

To find the median of a data set, we arrange the observations in numerical order and then locate the median using the following rule:

The given problem suggests that a small accounting firm has 4 accountants whose salaries are between $52,000 and $58,000. During tax season, they hired a fifth accountant who earns $10,000.

Let us calculate the mean and median of the salaries of five accountants, including the one hired during tax season.

Salary of 1st accountant = $52,000

Salary of 2nd accountant = $53,000

Salary of 3rd accountant = $55,000

Salary of 4th accountant = $58,000

Salary of 5th accountant = $10,000

Let's compute the mean and median salaries.

Meansalary=(52,000+53,000+55,000+58,000+10,000)/5= $45,600

Median salary = $53,000

We observe that the mean salary of accountants increased from $54,500 ($218,000/4) to $45,600 ($228,000/5) when the fifth accountant was hired.

This is because the addition of the fifth accountant's lower salary reduced the mean value.The median of the salaries remained unaffected, and it is $53,000, which is the middle value of the five salaries.

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The best option for Big Wave Entertainment to get its computer games to consumers is to create its direct distribution system.

This will allow the company to have more control over the sale and distribution of its products, as well as potentially increase profits by not having to go through intermediaries.

Creating a distribution system involves developing a strategy to get products to customers in a timely and cost-effective manner. This could include hiring sales staff, creating partnerships with retailers or shipping companies, or using technology to directly market products.

Additionally, a system must be put in place to track orders, returns, and customer feedback. All of this must be done with the goal of creating a successful distribution network that can consistently get the company's products to customers.

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Complete question:

Big Wave Entertainment is a newly-opened computer game developer. Although the company creates quality computer games, no intermediary will agree to distribute their products. In order to get its games to consumers, Big Wave may need to create a(n) ______ distribution system.

The amount of interest included in the first monthly payment of a 15-year, [tex]$250,000[/tex]loan with a [tex]5.5%[/tex] interest rate is $1,145.83.

The amount of interest included in the first monthly payment of a 15-year, [tex]$250,000[/tex] loan with a [tex]5.5%[/tex] interest rate is[tex]$1,145.83[/tex]. Interest and loan paymentsInterests are a significant component of a loan. Interest rates are the amount of money that is paid to the lender in exchange for the money that was borrowed. They are expressed as a percentage of the original loan amount.

As a result, they can increase the overall cost of the loan. Payments are the money that a borrower owes to a lender. This includes both the principal and the amount of the loan, as well as any interest that is owed. Payments can be made monthly or quarterly, depending on the terms of the loan.

How much of the first monthly payment is interest?

The first step to determining how much of the first monthly payment is interest is to determine the monthly interest rate. To do this, divide the annual interest rate by [tex]12:5.5% ÷ 12 = 0.004583[/tex] (monthly interest rate)Next, determine the monthly payment using a loan calculator: PV = $250,000 (present value)N = 180 (number of payments, which is 12 payments per year for 15 years)I/Y = [tex]0.004583[/tex] (monthly interest rate)FV = $0 (future value, since the loan, is being paid off)Using this formula, the monthly payment is [tex]$1,610.46[/tex].

Finally, calculate the amount of interest included in the first monthly payment using the following formula:

Interest = (Current balance x Interest rate) ÷ 12

Current balance = [tex]$250,000[/tex]

Interest rate = [tex]5.5% ÷ 12 = 0.004583[/tex]

Interest = [tex]($250,000 x 0.004583) = $1,145.83[/tex]

Therefore, the amount of interest included in the first monthly payment of a 15-year, [tex]$250,000[/tex]loan with a 5.5% interest rate is [tex]$1,145.83[/tex].

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The university president believes that increasing student tuition by 5% will increase revenues. If the president is correct that revenues will increase, then the tuition increase will A) reduce the number of students enrolling by less than 5%.

Tuition is a sum of money charged for teaching or instruction by a school, college, or university. The president of a university believes that increasing tuition fees by 5% would result in an increase in revenue.

The number of students enrolling at the university, on the other hand, may be impacted by the tuition increase.Increasing the tuition fee by 5% will make it more difficult for many students to afford to attend the university. However, if the increase in tuition fees causes an increase in revenue, the tuition increase will result in a reduction in the number of students enrolling by less than 5%.

As a result, we can conclude that if the university president is correct about the increase in revenue resulting from the increase in tuition fees, the tuition increase will result in a reduction in the number of students enrolling by less than 5%.Option A is correct.

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The defensive tactic that acts to block a challenger's logical avenues of attack such as exclusive agreements with distributors or an increase scale economies to reduce unit costs is known as preemptive strike.

A preemptive strike is a defensive strategy used by a firm to lower its competitor's potential to gain an advantage or obtain the upper hand in the market. It's an act of taking aggressive actions to control a market's dynamics and the behaviour of other players. In the end, it helps the firm to take advantage of new opportunities and to obtain a competitive edge in the market

Defensive tactics refer to the strategies or techniques employed by a company or an organization to counter the aggressive tactics employed by their competitors. Defensive tactics are intended to be used when a company or an organization feels threatened by their competitors or needs to protect its current market share.There are several types of defensive tactics that a firm can use. These tactics include counterattack, lowering prices, creating entry barriers, making exclusive agreements with distributors, buying up production inputs, increasing scale economies to reduce unit costs, and a preemptive strike.

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The journal entry to record income taxes for 2024 is as follows:

Debit: Income Tax Expense 950,000

Debit: Deferred Tax Liability 122,500

Credit: Income Taxes Payable 827,500

Deferred portion of rent collected in 2024 = $490,000 Income tax rate = 25% Income tax payable = $940,000

Deferred revenue for 2024 = $490,000

Taxable portion of revenue deferred in 2024 = $490,000 * 25% = $122,500

Income Tax Expense = 2024 income tax payable + Current portion of deferred taxes = $940,000 + $122,500 = $1,062,500

Debit Income Tax Expense account with $1,062,500

Credit Income Taxes Payable account with $827,500

Therefore, the journal entry to record income taxes for 2024 is as follows:

Debit: Income Tax Expense 950,000

Debit: Deferred Tax Liability 122,500

Credit: Income Taxes Payable 827,500

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Incorporating the product/market expansion grid, Tim Hortons is undertaking the strategy of  Product development. (option b)

The product/market expansion grid is a framework that helps companies identify the growth opportunities for their business by considering whether to develop new products or to enter new markets. It consists of four strategies: market penetration, market development, product development, and diversification.

In this scenario, Tim Hortons is considering introducing gluten-free donuts for the gluten-intolerant market that it has yet to serve. This strategy involves developing a new product (gluten-free donuts) to serve a new market (gluten-intolerant customers), which is an example of the product development strategy.

Market development would involve introducing existing products to new markets, market penetration would involve increasing market share in existing markets with existing products, and diversification would involve developing new products for new markets.

Therefore, the correct answer is B) Product development.

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It is untrue to say that Ms. Kwan has a long-term capital loss of $16,900. Ms. Kwan recorded a $16,900 net long-term capital loss, meaning that her long-term losses were greater than her long-term earnings by that amount.

Capital losses may be carried over indefinitely. On Schedule D, calculate your permitted capital loss, and enter it on Line 13 of Form 1040. if you had a wasted loss from a previous year.

If your capital losses are more than your capital gains, you can deduct the lesser of $3,000 ($1,500 if you're married and filing separately) or the total net loss listed on line 16 of Schedule D from your income (Form 1040).

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Yes, the local boutique is an example of price discrimination, as customers have to enter the store in order to take advantage of the sale. No, Southeast Airlines is not an example of price discrimination, as it offers discounts to everyone who downloads its app and meets the specified criteria for travel.

What is Price Discrimination?
Price discrimination is a technique used by businesses to sell the same product to different buyers at different prices. This strategy is used to increase revenue by extracting the maximum price that each buyer is willing to pay for the product. In order to determine whether a scenario is an example of price discrimination, one must think about whether the market can be segmented into two groups that pay different prices for the same good.

Price discrimination occurs when a company can segment the market into two groups and charge different prices for the same good.

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An adjustment is likely to be required on Wisdom's books at the end of every month that the loan is outstanding to record the accrued interest expense for the month. So, the correct option is D.

Wisdom Co. has a note payable to its bank. An adjustment is likely to be required on Wisdom's books at the end of every month that the loan is outstanding to record the accrued interest expense for the month.

In a business, when a company takes a loan from a bank or financial institution, they incur an expense of interest on that loan on a monthly or quarterly basis, depending on the loan agreement. The interest expense needs to be recognized in the books of account at the end of each accounting period or monthly basis.

In the case of Wisdom Co., it has taken a loan from its bank. The company will have to recognize the interest expense that has accrued on the loan on a monthly basis.

The accrued interest expense for the month is recognized in the adjusting entries at the end of each month. This adjustment is required to ensure that the financial statements of Wisdom Co. show the accurate financial position of the company.

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As per the Statements on Standards for Accounting and Review Engagements, "An accountant compiles financial statements that are reasonably expected to be used by a third party". Thus, A is correct.

Statements on Standards for Accounting and Review Engagements (SSARS) are part of the American Institute of Certified Public Accountants' (AICPA) professional standards. It outlines the minimum requirements for compilation and review engagements, in which accountants report on financial statements.

The accountant should issue a report if the accountant compiles financial statements that are reasonably expected to be used by a third party. The following are the circumstances under which the accountant is required to issue a report:

Thus, Option A is correct.

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The journal entry to record the write-off of the given information of Marin co. and Madonna Inc. is as follows-

Dr - allowance for doubtful accounts - 4,624

Cr - accounts receivable -  4,624

b: Before Write-off - 730,540    (754,500-23,960)

After Write-off - 730,540       (754,500-4,624) -(23,960-4,624)

Journal entry is the act of maintaining/keeping or recording economic or non-economic transactions.

Transactions are recorded/documented in accounting journals that show the company's debit and credit balances. A journal entry can consist/contains of multiple entries, each representing either a debit or a credit. The total debits must equal/similar/same the total credits. Otherwise, the journal is considered unbalanced.

Journal entries can record one-time or recurring items, such as depreciation or write-off of bonds. In accounting software, journal entries are typically recorded using a separate module from accounts payable. Accounts payable usually has its own subledgers that indirectly affect the general ledger.

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True. Exporting has an advantage compared to other types of international involvement because it is usually easier to drop or change arrangements as the firm's needs change.

Exporting allows firms to reduce their investment costs and enter foreign markets without having to undertake the risks of establishing a new business in a foreign country. Exporting also provides firms with the opportunity to try out different markets before making the decision to establish a foreign subsidiary. By exporting, a firm can test a foreign market before investing a large amount of money in a foreign operation. Exporting also allows firms to easily diversify their product portfolio and reach out to a larger customer base. Additionally, exporting allows firms to avoid the risks and complexities associated with foreign direct investment, such as currency risk, governmental regulations, and tariffs. In summary, exporting is advantageous compared to other types of international involvement because it is usually easier to drop or change arrangements as the firm's needs change.

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