The Wickhams underpaid their taxes by $2000 in year 1 according to information obtained by the IRS late in year 2. Year 1 saw Lydia and John both working and earning an identical amount of money, however John got $2000 less tax deducted than Lydia.
What are the different types of income?Earned, passive, and portfolio income are the three basic types of income. Earned income consists of salaries, tips, commissions, and wages. Potential passive and unearned income sources include limited partnerships, rental properties, and royalties.Interest, dividends, and investment capital gains are all types of portfolio or investment income.
What does the term "income" mean?Earnings is the amount of money received as compensation for work, whereas income is the entire amount of money received, which includes wages, benefits, pensions, and other payments.
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the average rate of money growth in the united states over the period 1960 - 2015 was approximately 7%. the average rate of real gdp growth was approximately 3%. if we assume the average rate of velocity growth was 0%, then the average rate of inflation was a. 10% b. 3% c. 4% d. 3.5% e. cannot be determined
The average rate of inflation was 4%
How do you determine the real GDP growth rate on average?You will use the real GDP data as presented below as the basis for your computation of the real GDP growth rate. (Most recent years' real GDP − Most recent Years' real GDP) / Most Recent Years' Real GDP.
GDP equals private consumption plus gross domestic product plus government investment plus government expenditure plus (exports – imports).
The country's official statistical office often uses the international standard to compute GDP.
The period 1960 -2015 was approximately 7%The average rate of real gdp growth was approximately 3%(exports – imports) =
7% - 3% = 4%
The average rate of inflation was 4%.
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an analyst of the illicit global economy would probably not agree with which of the following statements? pressure on pariah states to crack down on illicit networks often backfires. opening of capital markets helps dirty money flow more easily around the world. transdniestra is a hub of trafficking and smuggling. global integration and technological change weaken criminal actors.
An analyst of the illicit global economy would probably not agree with global integration and technological change weaken criminal actors.
Option D is correct.
What does the global economy explain?The global economy can be defined as the sum of activities that take place within and between different countries. Each country is a separate entity with its own industrial production, labor market, financial market, resources, and environment.
What are the main benefits of the global economy?Potential economic benefits of globalization include greater choice, better product quality, greater competition, economies of scale, greater capital flows, greater mobility of labor, and improved international relations.
How is the global economy affecting us?Globalization generally lowers manufacturing costs. This means that businesses can offer consumers lower prices. The average cost of goods is an important aspect that helps improve living standards. Consumers also have access to a wider variety of goods
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Which of the following statements is TRUE in terms of an optimal strategy for local, regional, and global systems? A Firms will always increase agency costs by developing only a few core global systems for vital global operations, and leaving other systems to local and regional units B All systems should always be locally scoped in nature, even ones which are vital for global operations Firms can reduce agency costs by developing only a few core global systems for vital global operations and leaving other systems to local and regional units D Firms should seek to increase transactional, agency, and coordination costs when doing business globally
An optimal strategy for local, regional, and global systems All systems should always be locally scoped in nature, even ones that are vital for global operations. Option B.
The best-mixed strategy for a Platoon player is the one that has the lowest possible expected value for the Platoon player's best counter-strategy. The First Order Optimal Strategy is the strategy with the highest power/effort ratio.
These strategies require minimal effort and skill but offer relatively high levels of strength or other rewards. It is often detected early. Pure Strategy provides a complete definition of how players play the game. Pure strategy can be viewed as an observational plan you make throughout the game. In particular, it determines the moves players make in situations they may face.
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marx believed that was the first economic system capable of maximizing the immense productive potential of human labor and ingenuity.
Marx considered capitalism to be the first economic system capable of harnessing the enormous productive potential of human labor and intellect.
Karl Marx, who was he?What were his thoughts on capitalism? Marx considered capitalism to be the first economic system capable of harnessing the enormous productive potential of human labor and intellect.Marx saw capitalism as a system that alienates the masses.His rationale was as follows: while employees generate goods for the market, it is market forces, not workers, that control the market.People are forced to labor for capitalists who wield complete control over the means of production and wield authority in the workplace.Marx is most renowned for his revolutionary works that advocated for socialism and a communist revolution.While the majority now rejects Marxism and Marxian economics, many of Marx's critiques of capitalism remain pertinent.To learn more about Karl Marx refer
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66.63 rounded to nearest cent
To the nearest penny, round up to 66.63 Take 66.63 as an example. Its value in thousandths is 0 and less than 5.
Where do I find the nearest cent?A cent is added where necessary:
For a dollar amount that is between 0 and 49 cents, round down.
For sums between 50 and 99 cents, round up.
The nearest cent means what?To the nearest cent, you can either round to the next hundredths or to two decimal places.
Is there a digit after the penny closest to you?There are no more numbers following the decimal point since the closest cent would be a whole number. Any number LESS THAN 5 is rounded down according to the basic rule. So, 5.4 rounded to the nearest
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the adjusted trial balance is used to prepare the income statement only. the unadjusted trial balance is used to prepare the equity statement and balance sheet.
False. The adjusted trial balance is used to prepare the income statement only. the unadjusted trial balance is used to prepare the equity statement and balance sheet.
What is the adjusted trial balance?The general ledger account balances are shown in an adjusted trial balance following any revisions. These changes often cover depreciation, prepaid expenses, accruing expenses, and other non-cash costs. It's that easy.
A list of the ledger account closing balances at a certain moment is called a trial balance. On the other hand, an adjusted balance is a list of general accounts and their current balances following the posting of the adjusting entries.
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the adjusted trial balance is used to prepare the income statement only. the unadjusted trial balance is used to prepare the equity statement and balance sheet. T or F
according to the limits-to-growth thesis, global supplies of oil and natural gas are already falling sharply and will continue to drop, a little faster or more slowly depending on
According to the limits-to-growth thesis, global supplies of oil and natural gas are already falling sharply and will continue to drop, a little faster or more slowly depending on the speed at which developing nation industralize.
The Limits to Growth, which was released in 1972, has made a profound impact on society for the past 50 years. Its main argument was that, because the earth's resources are limited, they cannot sustain the exponential rates of population and economic expansion and will eventually run out before the end of this century. This declaration has grown to be the inspiration for proposals for increased centralization and the imposition of restrictions on the freedom of people to make their own decisions.
The World Health Organization, the World Economic Forum, and other international organizations have identified air pollution, climate change, population growth, and water scarcity as some of the greatest dangers to human well-being. Politicians, policymakers, and environmentalists appear to agree that businesses will employ the least expensive techniques of manufacturing even as they harm the environment.
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A change in ______, rather than a change in the quantity supplied, means a change in the schedule or a shift of the supply curve.
A change in supply, rather than a change in the quantity supplied, means a change in the schedule or a shift of the supply curve.
When the producers or output of the suppliers of a specific good or service change, it is said that the supply has changed. A change in supply might emerge from new technology, such as less expensive or more efficient production techniques, or from a shift in the number of market rivals.
A shift in the supply curve caused by a change in supply generates a market imbalance that is resolved by a change in prices and demand. The supply curve changes to the right when the change in supply is higher and to the left when the change in supply is lower. In essence, there is a rise or fall in the quantity supplied along with a rise or fall in the supply price.
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If the market price is $25 in a perfectly competitive market, the marginal revenue from selling the fifth unit is Choose...a.$5 b.$25c.$125 d.$12.50
The answer is Option a) $5
Marginal revenue formula is a financial ratio that calculates the change in overall resulting from a sale of additional products or units.
Formula = Change in Total Revenue / Change in Quantity Sold
What is Marginal Revenue?An economic concept called marginal revenue (MR) is applied in company to maximize profitability. When compared to marginal cost, marginal revenue is the amount made from each additional unit sold (MC). Businesses can utilize this to balance their production output with costs in order to increase profits.
How to calculate Marginal Revenue?A corporation divides the change in its total revenue by the change in its total output quantity to determine its marginal revenue. The selling price of one additional item that was sold makes up marginal revenue.
The corporation deducts the revenue total earned before to the sale of the last unit from the total revenue earned following the sale to determine the revenue change.The formula is,
Marginal Revenue = Change in Revenue / Change in Quantity.
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two logging companies, peehl brother and stump logging, share the rights to log national forest land. they agree to cut trees 4 feet in diameter or greater to sustain the plot. they can cheat and cut smaller diameter trees and earn greater profit. the payoff matrix of their profits under different strategies is shown.
If Peehl is cutting trees 4 feet and greater, Stump's dominant strategy is to cut anything. This is true. Thus, the given statement is true.
If Peehl is cutting trees 4 feet and greater, and Stump's strategy is to maximize profit, then it is likely that Stump's dominant strategy would be to cut anything (including trees with smaller diameters).
This is because if Peehl is only cutting larger trees, Stump may have a competitive advantage by cutting smaller trees and earning greater profit. However, without specific values in the payoff matrix, it is challenging to determine the precise dominant strategy.
Thus, the given statement is true.
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Probably the full question is:
Two logging companies, Peehl Brothers and Stump Logging, share the rights to log national forest land. They agree to cut trees 4 feet in diameter or greater to sustain the plot. They can cheat and cut trees with smaller diameters and earn greater profit. The payoff matrix of their profits under different strategies is shown.
True or False: If Peehl is cutting trees 4 feet and greater, Stump's dominant strategy is to cut anything. This is _____.
true or false : in a limited partnership, a limited partner has full responsibility for the partnership and for all its debts.
The statement that in a limited partnership, a limited partner has full responsibility for the partnership and for all its debts is false.
What is a Limited Partnership?
A limited partnership (LP) is a partnership agreement between two or more partners - a general partner and limited partners who go into business together.
The limited partners are only liable for the amount they invested in the business but have little to no involvement in the management of the business.
The general partners have unlimited liability and are fully in charge of the management of the business.
Therefore, a limited partner does not have full responsibility for the partnership and for all its debts in a limited partnership.
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Of the principles of ethical conduct, one is said to be similar to a cost-benefit analysis. Which of the following principles does this description fit? the Principle of Distributive Justice the Principle of Virtue the Utilitarian Principle the Universalist Principle
Values are informed and influenced by principles.
What are the main ethical principles?Different principles are also applied in certain contexts. We will discuss utilitarianism, universalism, rights/legal, justice, virtue, the common good, and ethical relativism.utilitarianism, universalism, rights/legal, justice, virtue, common good, and ethical relativism approaches.
This notion is based on legal and moral rights. Legal rights are privileges restricted to a certain legal system and territory. In the United States, the Constitution and Declaration of Independence serve as the foundation for people' legal rights, such as the right to life, liberty, and the pursuit of happiness, as well as the right to free expression. Moral (and human) rights, on the other hand, are universal and founded on conventions in every community, such as the right to labor and the right not to be enslaved.
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Answer
Explanation
a _____ program is one for which the recipient qualifies on the basis of _____. group of answer choices means-tested; age social insurance; need means-tested; income social insurance; income
Option C is correct, A means-tested program is one for which the recipient qualifies on the basis of income.
A means test is a technique for figuring out who is eligible for financial aid to get a good or service, such as welfare payments. In order to establish a person's eligibility for financial assistance, it first considers the means or financial resources, they have available to them to pay for a certain service or item. Means-tested programs only allow participation from people and families whose incomes and/or assets are below a defined cutoff.
The government will calculate your subsidies based on your means when you need care services. It guarantees that patients from lower-income families receive greater financial aid than those from higher-income families.
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Because many services involve a process of continuous interaction between the service organization and the customer, _____ marketing is an important strategy.
Because many services involve a process of continuous interaction between the service or The importance of location in determining distribution strategy cannot be overstated.
Depending on the type of products and services, a strategic location may differ. Relationship marketing at the second level is frequently more interaction than relationship marketing at the first level. At this level, the firm uses financial and social bonds again, but this time structural bonds are included in the overstated. Possession processing entails performing tangible actions on the customer's goods and other physical possessions. Airfreight, lawn mowing, and cleaning services are examples of possession processing. oganization and the customer, relationship marketing is an important strategy.
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as an invaluable employee to her company, emma has been given the freedom to choose her work hours. she can also opt to work
Emma is permitted to set her own working hours because she is a valuable employee for her company. She can choose to work from home for a total of seven days every month. In this case, job flexibility is being created by utilizing one of the following retention tactics.
Formal socialization occurs when coworkers teach a new employee how to execute their job, right?Formal socializing occurs when colleagues train a new hire on how to conduct their job. When employees undergo training and start learning about the company's culture and customs as well as how to accomplish their jobs, anticipation socialization takes place.
Which of the following would make peer reviews a successful internal assessment technique in a company?rely on qualified psychologists to evaluate a candidate's traits, principles, and behavioral patterns in relation to a certain position.
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One of the most important concepts in marketing is the price elasticity of demand, which is the
A. degree to which the price of a product affects consumers' purchasing behavior.
B. point at which the costs of producing a product equal the revenue made from selling the product.
C. price that consumers consider reasonable and fair for a product.
D. percentage a product is marked up in response to consumer demand.
E. percentage change in quantity demanded in response to a percentage change in price.
Answer: E
The price elasticity of demand, or the percentage change in the quantity required in response to a percentage change in price, is one of the most crucial ideas in marketing.
The responsiveness of the quantity required for a product to a change in price is measured by the price elasticity of demand. One of the most crucial ideas in business, especially when deciding on pricing and other aspects of the marketing mix.
The relationship between the percentage change in a product's quantity demanded and the percentage change in price is known as price elasticity of demand. It helps economists comprehend how supply and demand shift in response to changes in a product's price.
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Tax depreciation shelters a portion of annual operating income from taxation. However, the amount of cumulative tax depreciation is taxed when the property is sold. Suppose that your taxes due on sale will be $35,000 greater than if the property had not been depreciated. If the sale were to occur five years from now, determine the present value of the tax on depreciation recapture in the year of sale assuming a discount rate of 9.5%.
A) $31,963
B) $22,233
C) $55,098
D) $134,390
Tax depreciation shelters a portion of annual operating income from taxation.The closest answer choice to this value is $22,233, so the correct answer is B) $22,233.
What is Tax depreciation?Generally, To determine the present value of the tax on depreciation recapture in the year of sale, we can use the present value formula:
PV = FV / (1 + r)^n
Where PV is the present value, FV is the future value, r is the discount rate, and n is the number of periods.
Plugging in the given values, we get:
PV = $35,000 / (1 + 0.095)^5
= $35,000 / 1.503787
= $23,226.45
The present value of the tax on depreciation recapture in the year of sale is $23,226.45.
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Which of the following statements about achieving a common understanding of the project purpose is true?Select one:a. A common understanding means building a consensus and disagreement regarding a project’s purpose is often fatal to project execution.b. Developing a common understanding involves defining project success, determining potential barriers to success, establishing milestones, and identifying decision-makers.c. The methods and processes employed to develop a common understanding depend on the duration of the project.d. Irrespective of the complexity of the project, developing a common understanding usually involves informal discussions that last a few hours.e. When developing a common understanding of the purpose of a project, participants are often instructed to refrain from expressing skepticism.
The true statement about achieving a common understanding of the project purpose is developing a common understanding involves defining project success, determining potential barriers to success, establishing milestones, and identifying decision makers. Option B
What is Project purpose about?The purpose of a project reveals why it exists, what it means to do, what ambitions or dreams it is pursuing, or what course it is taking and maintaining.
For the project and for all stakeholders, the description of this is crucial on three different levels.
It is therefore a strategic decision-making tool and a lever of innovation that enables the project's ambition to be kept in mind at all times.
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Lyn files a suit against karl. karl denies lyn charges and sets forth his own claim that lyn breached their contract and owes karl money for the breach. karl's claim is
Lyn files a suit against Karl. karl denies lyn charges and sets forth his own claim that lyn breached their contract and owes Karl money for the breach. karl's claim is a third-party claim.
A third-party claim is what?
A claim made by a person other than the policyholder or insurance provider is referred to as a third-party claim. If you are involved in a car accident that was caused by another person, you can submit a third-party claim with that person's insurance for your covered accident-related costs.
Lyn brings legal action against Karl. Lyn accuses Karl of breaking their agreement, and Karl responds by asserting his own claim that Lyn is responsible for the breach and owes Karl money. Karl's assertion is a third-party assertion.
Therefore, A claim submitted to someone else's insurance provider is referred to as a third-party insurance claim.
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a jeans maker is designing a new line of jeans called slams. slams will sell for $295 per unit and cost $188.80 per unit in variable costs to make. fixed costs total $68,000. (round your answers to 2 decimal places.)
The company needs to sell 641.19 units or generate $189,500.00 in sales to break even.
What is the break-even?Generally, The contribution margin per unit of the Slams jeans is $295 - $188.80 = $106.20.The contribution margin ratio is the contribution margin per unit divided by the selling price per unit, or $106.20/$295 = 0.36.
To break even, the company needs to generate enough sales to cover its fixed costs. The break-even point in units is the fixed costs divided by the contribution margin per unit, or $68,000/$106.20 = 641.19 units.
To break even in dollars, the company needs to generate $68,000 in sales. The break-even point in dollars is the fixed costs divided by the contribution margin ratio or $68,000/0.36 = $189,444.44.or $189,500.00So, the company needs to sell 641.19 units or generate $189,444.44 in sales to break even.
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Missing parts;
In the image attached to the answer
combines computerized manufacturing processes with other computerized systems used before and after manufacturing.
Computer-integrated manufacturing combines computerized manufacturing processes with other computerized systems used before and after manufacturing.
What combines additional computerized systems used before and after manufacturing with computerized manufacturing processes?Design, inventory, production, and purchasing are all managed by computerized systems in computer-integrated manufacturing (CIM).
What is a production process where the fundamental inputs either unite to produce the result or are transformed into the output?The converse is true throughout the assembly process. Natural resources, raw materials, and human resources are only a few examples of the essential inputs that are either combined to create the output or changed into the product.
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discuss the pros and cons of a mnc having a centralized cash manager handle all investment and borrowing for all affiliates of the mnc versus each affiliate having a local manager who performs the cash management activities of the affiliate.
A centralized global is an mnc that centralizes management and decisions in the home country.
What are cash management activities?Since a multinational corporation conducts business in several different currencies, the cost of foreign exchange transactions adds another layer of complexity to the cash management process within the MNC.Establish Effective Accounts Process for collecting receivables: Any company's balance statements will have a sizable chunk devoted to receivables. Especially if you are the manager of a B2B company, the money you are due may remain in the receivables stage for months.Utilize Payment Terms: Making use of payment terms and understanding when bills are due can help you keep money in your bank account for longer and avoid potential cash flow problems while your company waits for payment from clients.A multinational organisation is an organization that has assets or centers in multiple countries. While they usually have a main workplace in their home us of a, these organizations may have offices, factories and other locations spread out across the globe.To learn more about cash management refer to:
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Frank decides that a social media campaign is the best way for him to attract new business to Slice of Life Pizza. After Frank identifies his trategies and goals, the next step in the campaign is Multiple Choice o to identify the target audience
o to monitor and change o to experiment and engage
Frank identifies his trategies and goals, the next step in the campaign is identify your target audience.
How do you identify strategic & goals?A company's strategic goals are the precise financial and non-financial objectives and outcomes it wants to attain over a given time frame, often the next three to five years.The fundamental strategic factors that should be taken into account when you develop a future strategy are products, services, clients, markets, money, personnel, technology, and production capacity.A strategic plan should have the following 7 fundamental components: a vision, mission, SWOT analysis, list of core values, goals, objectives, and action plans.Ranging from three to five. People don't feel overburdened with too much to accomplish when they concentrate on tasks that are between three and five. It conveys a loud and unambiguous message about what must be done right away.Learn more about strategic & goals refer to :
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FILL IN THE BLANK. one of the true risks of high national debt is an equity issue in that upper-income individuals may benefit more through expanded investment opportunities at the cost of___lower-income individuals.
The private sector's inability to utilize savings properly is one of the real problems associated with the massive national debt.
What does "debt" mean?Debt may well be defined as the amount that the borrow owes the lender. A debt refers to a sum of income that has been taken for a specified time frame and must be repaid, plus interest. That debtor's reputation affects both the debt's size and its clearance.
What kind of debt are there?Loan payments, housing, and credit card transactions are typical examples. But did you guys know there are several sorts of debts, in addition to the loans? Four kinds of debt are frequently used: secured, unsecure, revolving, and monthly.
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strategizing the overhead costs per meal is crucial to the company, because after calculating the costs of the truck, marketing, taxes, and food expenses, seoul food also incorporates how many customers are served on average per day to meet the daily overhead expense required to run the truck
A competitive concept, a workable business plan, a fully furnished food truck, and an effective marketing campaign are necessary to launch a food truck.
What do restaurant overhead costs entail?The term "overhead costs" refers to recurring expenditures like rent, utilities, and advertising that, along with the purchase of food and raw materials for manufacturing goods, enable restaurants to operate.
What are included in overhead expenses?Rent, insurance, and utility charges are examples of overhead expenditures that go into running a business. Operating costs are necessary for the firm to function and cannot be avoided. Regular reviews of overhead costs are necessary to improve profitability.
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assume that fod good x the supply curve for a good is a typical upward cloping straight lijen andn the demand curve is a typical
Assume that fod good x the supply curve for a good is a typical upward-cloping straight lien and the demand curve is a typical are:
-deadweight loss of the tax increases by a factor of 9
-the height of the triangle that represents the deadweight loss triples
-base of the triangle that represents the deadweight loss trip
Supply curve shift: changes in production cost and associated elements can purpose a whole supply curve to shift right or left. This causes a higher or lower amount to be provided at a given charge. The ceteris paribus assumption: supply curves relate costs and quantities provided assuming no different elements trade.
The delivery curve slopes upward because as a product's charge rises, the enterprise could tend to be greater inclined to make it. additionally, since organizations are efficient and would exhaust the cheapest production inputs first, the fee of manufacturing has a tendency to upward thrust as output will increase.
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carlos wants to purchase a lot, owned by sarah, that is next door to sarah's home. carlos knows sarah will not sell the lot to him because of his barking dogs that she dislikes. carlos agrees with jasmine that jasmine will purchase the lot from sarah for him. jasmine and sarah reach an agreement and enter into a contract whereby sarah is to sell the lot to jasmine for a price within the scope of jasmine's authority. jasmine tells sarah nothing about her plan to later transfer the lot to carlos. before title to the lot is transferred to jasmine, carlos tells jasmine that he no longer wants the lot. jasmine tells sarah about carlos. sarah tells jasmine that as far as she is concerned, jasmine has bought the lot. sarah says that she plans to move anyway and really does not care whether jasmine or carlos ends up with the lot. she just wants her money and is unconcerned about barking dogs, which will be the next owner's problem. which of the following is true regarding whether jasmine is personally bound on the contract with sarah?
From the deals of the contract that involves these persons, we can say that Jasmine is personally bound on the contract with Sarah
What does it mean to be personally bound on a contract?Any deal that is legally enforceable is referred to as a "binding contract." This means that if you enter into a legally enforceable contract and fail to uphold your half of the bargain, the other party may file a lawsuit against you.
The promisee, who benefits from a contract, and the promisor, who makes a promise, are the two key participants on the surface. Additionally, the contract imposes obligations on both parties. Contracts occasionally have third-party beneficiaries.
A contract that is enforceable and has legal standing is said to be legally binding. Someone will be held accountable by the law if they violate an agreement that is enforceable by law.
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when introducing a complex product in a developing nation, most companies would use a blank in order to educate consumers on the features of the product.
Most businesses would employ a push strategy when launching a sophisticated product in a developing country to inform consumers about the features of the product.
What is the corporate lingo for the push strategy?A push marketing strategy, often referred to as a push promotional technique, is one in which a company attempts to "push" its products onto clients.
A push strategy avoids using traditional distribution channels in favor of selling directly to clients. Two instances of this are direct sales of travel or insurance. The most likely promotional strategies with this kind of approach are consumer promotions and advertising.
When should the push strategy be used?How and When to Use Each Technique. Push marketing strategies work well for things that are less expensive or for which consumers may make an immediate decision. New businesses employ push strategies to build retail markets for their products and to raise awareness.
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the financial statements of acme fund, a growth fund, reveal that total net assets decreased by 15% this year, when the fund's nav per share decreased by 7%. during this period, the investment adviser to the fund has reduced the growth stock allocation by 10% and increased the fund's cash holding by 10%. all of the following statements are true about this fund except the:
The choice D is incorrect because net assets are dropping; and expenses rarely fall at the same rate, it can be expected that the fund's expense ratio (ratio of expenses to total net assets) is likely to increase over the coming months; not decrease.
The expense ratio refers to how much of a fund's assets are used towards administrative and different operating prices. because an price ratio reduces a fund's property it reduces the returns investors obtain.
The asset-weighted common cost ratio is 0.41%, in keeping with 2020 records from Morningstar, down from zero.44% the previous year. a good rule of thumb is anything under . 2% is considered a low fee and anything over 1% is high, in step with many experts.
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Coca-Cola's "Share a Coke" campaign targeting millennials can best be described as segmenting the market by ______ factors.
Coca-Cola's "Share a Coke" campaign aimed at millennials is best described as segmenting the market based on demographic factors.
When did the Share-a-Cola campaign start?Share a Coke was a marketing campaign launched by Coca-Cola UK in his 2013 and 2014. We replaced the iconic logo with the country's most popular name and printed it on the Coca-Cola label. Our Share a Coke tour also allowed people to personalize their own Coca-Cola bottles
What was the marketing strategy for the Share a Coke campaign?Coca-Cola had two goals they wanted to achieve with their Share a Coke campaign. (i) The first major objective during Australia's summer time was to increase sales. (ii) The second purpose was to connect with customers by talking to them.
What targeting strategy does Coca-Cola use?Coca-Cola initially relied on undifferentiated targeting strategies. Recently, they have started localizing their products to make them more acceptable. This includes two basic marketing channels: personal and impersonal.
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