In taking a physical inventory at the end of year 2013, Grant Company forgot to count certain units. Indicate how this error affects the following:
(a) 2013 cost of goods sold.
Overstates 2013 cost of goods sold.
Understates 2013 cost of goods sold.
None of the above.
(b) 2013 gross profit.
Understates 2013 gross profit.
Overstates 2013 gross profit.
None of the above.
(c) 2013 net income.
Understates 2013 net income.
Overstates 2013 net income.
None of the above.
(d) 2014 net income.
Understates 2014 net income.
Overstates 2014 net income.
None of the above.
(e) The combined two-year income.
The understated 2014 net income and the overstated 2013 net income combine to yield a correct total income for the two-year period.
The understated 2013 net income and the overstated 2014 net income combine to yield a correct total income for the two-year period.
(f) Income for years after 2014.
The 2013 error will affect years after 2014.
The 2013 error will not affect years after 2014.

Answers

Answer 1

Answer:

I can't understand the question


Related Questions

If you want to increase your purchasing power by investing in a bond, then: _____________

a. you must purchase that bond at a discount.
b. the nominal rate of return on that bond must be less than the inflation rate.
c. you should purchase a premium bond.
d. the nominal rate of return must equal or exceed the rate of inflation.
e. you must earn a positive real rate of return on that bond.

Answers

Answer:

b. the nominal rate of return on that bond must be less than the inflation rate

Consider the following account starting balances and transactions involving these accounts. Use T-accounts to record the starting balances and the offsetting entries for the transactions. The starting balance of Cash is $9,100 The starting balance of Inventory is $4,800 The starting balance of Retained Earnings is $24,700 1. Sell product for $30 in cash with historical cost of $24 2. Sell, deliver, and receive payment of $40 for service 3. Consume good or service and pay expense of $2 What is the final amount in Retained Earnings

Answers

Answer: $24,744

Explanation:

Final amount in retained earnings;

= Starting balance + Net income

Net income:

= Sales - Cost of good sold + Service revenue - Expense

= 30 - 24 + 40 - 2

= $44

Final amount in retained earnings:

= 24,700 + 44

= $24,744

Paid for wages Rs. 2000 and for commission Rs. 3000. Journal entry for this?

Answers

Answer:

Wages A/c Dr.

To cash A/c

(being wages paid)

Commission A/c Dr

To cash A/c

(being comission paid)

Assume that Corn Co. sold 7,600 units of Product A and 2,400 units of Product B during the past year. The unit contribution margins for Products A and B are $34 and $59, respectively. Corn has fixed costs of $378,000. The break-even point in units is a.9,450 units b.11,340 units c.7,560 units d.14,175 units

Answers

,Answer: a. 9,450 units

Explanation:

You need to find the weighted average contribution margin for both products.

Product A

Weighted average contribution margin = Contribution margin * Units sold / Total units sold

= 34 * 7,600 / (7,600 + 2,400)

= $25.84

Product B

= 59 * 2,400 / 10,000

= $14.16

Breakeven point in units = Fixed costs/ (Weighted average contribution margin of both A and B)

= 378,000 / (25.84 + 14.16)

= 9,450 units

Several years ago, Alcoa was effectively the sole seller of aluminum because the firm owned nearly all of the aluminum ore reserves in the world. This market was not perfectly competitive because this situation violated the:

Answers

Answer:

price-taking assumption.

free entry assumption.

Explanation:

A perfectly competitive market is one in which different firms compete for consumers of their products. The characteristics of the perfectly competitive market are:

- products are nearly identical

- all the firms are price takers. That is they are not able to determine price independently

- buyer knowledge of information about products is perfect and available to all

- free entry and exit to the market

- resources are perfectly mobile

In the given scenario above two of these rules are not obeyed.

Alcoa was effectively the sole seller of aluminum because the firm owned nearly all of the aluminum ore reserves in the world.

So they determine the price ( they are not price takers)

Also since they own nearly all the aluminium reserves there is no free entry for new firms

Hart Corporation owns machinery with a book value of $600,000. It is estimated that the machinery will generate future cash flows of $570,000. The machinery has a fair value of $420,000. Hart should recognize a loss on impairment of

Answers

Answer: $180,000

Explanation:

An asset is said to be impaired when the future cashflows that it will bring in are less than the book value and when the fair value of the asset is also less than the book value.

Impairment loss = Book value of asset - Fair value

= 600,000 - 420,000

= $180,000

Coke and Pepsi are examples of

Answers

Coke and Pepsi are examples of soft drinks.

Hope this helps!

Have a great day!

Binford Corporation's contribution margin ratio is 58%, and its fixed monthly expenses are $94,000. Assume that the company's sales for May are expected to be $178,000.
Required:
Estimate the company's net operating income for May, assuming that the fixed monthly expenses do not change.

Answers

Answer:

$9,240

Explanation:

Calculation to Estimate the company's net operating income for May, assuming that the fixed monthly expenses do not change

Using this formula

Net operating income = (CM ratio × Sales) - Fixed expenses

Let plug in the formula

Net operating income= (0.58× $178,000) - $94,000

Net operating income= $103,240 - $94,000

Net operating income= $9,240

Therefore the company's net operating income for May, assuming that the fixed monthly expenses do not change is $9,240

Which points on the production possibilities curve show a level of production
that would be achievable only through further growth in the company?


A. Points B and C
B. Points A and C
C. Points B and D
O D. Points A and B

Answers

Answer:

Most likely d and b

Explanation:

d is the best production so it should be in one of the answers and it is only with b so therfor it should be with d and b

Answer:

points a and c

Explanation:

Bearington Enterprises uses an activity-based costing system to assign costs in its auto-parts division.

Activity Est. Indirect Activity Costs Allocation Base Cost Allocation Rate
Materials $60,000 Material moves $5.00/move
Assembling $175,000 Direct labor hours $5.00/dir. labor hour
Packaging $70,000 # of finished units $2.50/finished unit

The following units were produced in December with the following information:

Part # # Produced Materials Costs # Moves Dir. Labor Hrs.
Part 001 1,350 $2,500 100 500
Part 002 5,500 $5,000 400 200
Part 003 4,050 $7,000 2,800 1,550

Total manufacturing costs for Part 003 are : _______

Answers

Answer:

the Total manufacturing costs for Part 003 is $38,875

Explanation:

The computation of the Total manufacturing costs for Part 003 is given below:

= material cost + indirect cost

= $7000 + (2,800 × $5) + (1550 × $5) + (4,050 × $2.50)

= $7,000 + $14,000 + $7,750 + $10,125

= $38,875

Hence, the Total manufacturing costs for Part 003 is $38,875

The same should be considered and relevant

A company issues bonds at par on April 1. These 9% bonds have a par value of $100,000 and pay interest annually. April 1,is four months after the most recent interest payment date. How much total cash interest is received on April 1 by the bond issuer

Answers

Answer: $3000

Explanation:

From the information given, we are told that a company issues bonds at par on April 1 and that these 9% bonds have a par value of $100,000 and pay interest annually. April 1,is four months after the most recent interest payment date.

The total cash interest that is received on April 1 by the bond issuer will be:

= $100000 × 9% × 4/12

= $100,000 x 0.09 x ⅓

= $3,000

The lender charges you $9 per week for each $100 you borrow.
Assuming you borrow $300 for 2 weeks, what APR will you be paying?

Answers

Answer:

i believe 2,107.5711%

Explanation:

Roanoke Company produces chocolate bars. The primary materials used in producing chocolate bars are cocoa, sugar, and milk. The standard costs for a batch of chocolate (1,827 bars) are as follows: Ingredient Quantity Price Cocoa 600 lbs. $0.40 per lb. Sugar 180 lbs. $0.60 per lb. Milk 150 gal. $1.70 per gal. Determine the standard direct materials cost per bar of chocolate. If required, round to the nearest cent.

Answers

Answer:

Roanoke Company

The standard direct materials cost per bar of chocolate is:

= $0.33.

Explanation:

a) Data and Calculations:

A batch of chocolate = 1,827 bars

Standard Costs for a batch:

Ingredient   Quantity      Price

Cocoa          600 lbs.    $0.40 per lb.

Sugar            180 lbs.    $0.60 per lb.

Milk              150 gal.      $1.70 per gal.

Ingredient   Quantity      Price                 Total Cost

Cocoa          600 lbs.    $0.40 per lb.      $240.00 (600 * $0.40)

Sugar            180 lbs.    $0.60 per lb.         108.00 (180 * $0.60)

Milk              150 gal.      $1.70 per gal.     255.00 (150 * $1.70)

Total cost of batch of chocolate =         $603.00

Cost per bar = $0.33 ($603.00/1,827)

Assume you just deposited $1,000 into a bank CD account with one year until maturity. The interest rate on your deposit is 8% and inflation is expected to be 4% over the next year. a. How much money will you have in your bank account at the end of one year

Answers

Answer:

amount after 1 year = $1080

Explanation:

given data

deposited = $1,000

interest rate = 8% = 0.08

inflation rate =  4%

solution

we get here amount after one year with 8% of interest rate will become

amount after 1 year = deposited  × [tex]( 1 + rate )^{time}[/tex]  ................1

put here value

amount after 1 year = $1000 × ( 1 + 0.08)

amount after 1 year = $1080

Presented below are definitions of certain terms. Select the appropriate term from the dropdown list. Definitions 1. Quantity of input required if a production process is 100% efficient. 2. Managing by focusing on large differences from standard costs. 3. Record that accumulates standard cost information. 4. Preset cost for delivering a product or service under normal conditions. a. Standard cost card b. Management by exception c. Standard cost d. Ideal standard

Answers

Answer:

1. Ideal standard

2. Management by exception

3. Standard cost card

4. Standard cost

Explanation:

Costing is the measurement of the cost of production of goods and services by assessing the fixed costs and variable costs associated with each step of production.

In Financial accounting, a direct cost can be defined as any expense which can easily be connected to a specific cost object such as a department, project or product. Some examples of direct costs are cost of raw materials, machineries or equipments.

On the other hand, any cost associated with the running, operations and maintenance of a company refers to indirect costs. Some examples of indirect costs are utility bill, office accessories, diesel etc.

1. Ideal standard: quantity of input required if a production process is 100% efficient.

2. Management by exception: Managing by focusing on large differences from standard costs.

3. Standard cost card: record that accumulates standard cost information.

4. Standard cost: preset cost for delivering a product or service under normal conditions.

Kermit plans to open a boutique. The initial investment is $10,000. He has to spend $1,500 in annual operations and maintenance. The boutique generates $3,000 in revenues every year. Kermit uses a 10 year planning horizon and a MARR of 12%. The correctly calculated Rate of Return for this project is ________________%.

Answers

Answer:

8.14

Explanation:

The Rate of Return is 8.14 from my calculations which you can find in the attached file.

Now since the Rate of return is 8.14. Which is less than MARR of 12%, it shows that investment is not good.

Year Initial Annual Maintenance Annual Revenue Total Cash Flow

0 -$10,000 -$10,000

1 -$1,500 $3,000 $1,500

2 -$1,500 $3,000 $1,500

3 -$1,500 $3,000 $1,500

4 -$1,500 $3,000 $1,500

5 -$1,500 $3,000 $1,500

6 -$1,500 $3,000 $1,500

7 -$1,500 $3,000 $1,500

8 -$1,500 $3,000 $1,500

9 -$1,500 $3,000 $1,500

10 -$1,500 $3,000 $1,500

Internal Rate of Return 8.1442% [IRR() in excel]

The rate of return is 8.1442 which is less than MARR of 12% investment is not worth it

các yếu tố môi trường ảnh hưởng đến ?
A: sự tồn tại của tổ chức
B: sự phát triển của tổ chức
C: kết quả hoạt động tổ chức
D: tất cả các ý

Answers

Answer:

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Explanation:

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what is Social responsibilities in business

Answers

Answer:

Social responsibility in business, also known as corporate social responsibility (CSR), pertains to people and organizations behaving and conducting business ethically and with sensitivity towards social, cultural, economic, and environmental issues.

Green Corporation reported pretax book income of $1,040,000. During the current year, the net reserve for warranties increased by $52,000. In addition, tax depreciation exceeded book depreciation by $110,000. Finally, Green subtracted a dividends received deduction of $26,000 in computing its current-year taxable income. Green's cash tax rate is

Answers

Answer:

19.30%

Explanation:

Calculation to determine what Green's cash tax rate is

First step is to calculate the Taxes payable using this formula

Taxes payable = (Pretax book income + provision for warranties - depreciation in excess of books - dividends received deduction) x 21%

Let plug in the formula

Taxes payable= ($1,040,000 + $52,000 - $110,000 - $26,000) x 21%

Taxes payable=$956,000×21%

Taxes payable= $200,760

Now let determine the Cash tax rate using this formula

Cash tax rate = Taxes payable / Pretax book income

Let Plug in the formula

Cash tax rate = $200,760 / $1,040,000

Cash tax rate = .1930

Cash tax rate=19.30%

Therefore Green's cash tax rate is 19.30%

Gillian reprimands an employee in front of his peers for speaking out of turn during a sales meeting. Which of the following types of reinforcement does this scenario demonstrate?

a. Extinction
b. Negative reinforcement
c. Positive reinforcement
d. Positive punishment

Answers

Answer:

The correct answer is the option B: Negative reinforcement.

Explanation:

To begin with, in the field of behavioral psychology and business management the concept known as "Reinforcement" refers to the action or process of changing or keeping someone's behavior by the action of having an specific reaction that will be negative or positive accepted by the individual whose behavior we are looking to change or maintain. Therefore that the reinforcement is followed by a particular stimulus that the individual normally has when making the action that we want to change or keep.

The negative reinforcement refers to the process of producing a consequence with the purpose of avoiding or trying to stop certain stimulus so that the individual will stop that behavior in order to avoid the consequence.

The January 1, Year 1 trial balance for the Tyrell Company is found on the trial balance tab. The beginning balances are assumed. Tyrell Co. entered into the following transactions involving short-term liabilities. (Use 360 days a year.) Year 1.

Apr. 20 Purchased $40,250 of merchandise on credit from Locust, terms n/30.
May 19 Replaced the April 20 account payable to Locust with a 90-day, 10%, $35,000 note payable along with paying $5,250 in cash.
July 8 Borrowed $80,000 cash from NBR Bank by signing a 120-day, 9%, $80,000 note payable.
Aug. 17 Paid the amount due on the note to Locust at the maturity date.
Nov. 5 Paid the amount due on the note to NBR Bank at the maturity date.
Nov. 28 Borrowed $42,000 cash from Fargo Bank by signing a 60-day, 8%, $42,000 note payable.
Dec. 31 Recorded an adjusting entry for accrued interest on the note to Fargo Bank. Year 2
Jan. 27 Paid the amount due on the note to Fargo Bank at the maturity date.

Required:
Prepare the 2016 journal entries related to the notes and accounts payable of Tyrell Co.

Answers

Answer:

Tyrell Company

Journal Entries:

2016

Apr. 20 Debit Inventory $40,250

Credit Accounts Payable (Locust) $40,250

To record the purchase of inventory on account, terms n/30.

May 19 Debit Accounts Payable (Locust) $40,250

Credit 10% Note Payable (Locust) $35,000

Credit Cash $5,250

To record the issuance of note payable for 90 days and cash payment.

July 8 Debit Cash $80,000

Credit 9% Note Payable (BR Bank) $80,000

To record the borrowing on note payable for a 120-day period.

Aug. 17 Debit 10% Note Payable (Locust) $35,000

Debit Interest Expense $875

Credit Cash $35,875

To record payment on account, including interest calculated as follows: ($35,000 + $35,000 * 10% * 90/360)

Nov. 5 Debit 9% Note Payable (BR Bank) $80,000

Debit Interest Expense $2,400

Credit Cash $82,400

To record payment on account, including interest calculated as follows:

($80,000 + $80,000 * 9% * 120/360)

Nov. 28 Debit Cash $42,000

Credit 8% Notes Payable (Fargo Bank) $42,000

To record the borrowing on note payable for a 60-day

Dec. 31 Debit Interest Expense $308

Credit Interest Payable $308

To accrue interest  ($42,000 * 8% * 33/360).

Explanation:

a) Data and Analysis:

2016

Apr. 20 Inventory $40,250 Accounts Payable (Locust) $40,250 terms n/30.

May 19 Accounts Payable (Locust) $40,250 10% Note Payable (Locust) $35,000 Cash $5,250

July 8 Cash $80,000 9% Note Payable (BR Bank) $80,000 a 120-day

Aug. 17 10% Note Payable (Locust) $35,000 Interest Expense $875 Cash $35,875 ($35,000 + $35,000 * 10% * 90/360)

Nov. 5 9% Note Payable (BR Bank) $80,000 Interest Expense $2,400 Cash $82,400 ($80,000 + $80,000 * 9% * 120/360)

Nov. 28 Cash $42,000 8% Notes Payable (Fargo Bank) $42,000 a 60-day

Dec. 31 Interest Expense $308 ($42,000 * 8% * 33/360) Interest Payable $308

2017

Jan. 27 8% Notes Payable (Fargo Bank) $42,000 Interest Payable $308 Interest Expense $252 Cash $42,560

On November​ 1, Equipment had a beginning balance in the Office Supplies account of . During the​ month, purchased of office supplies. At November​ 30, Equipment had of office supplies on hand.

Required:
The Office Supplies​ T-account has been opened for you. Post the beginning balance and purchase of office supplies. ​

Answers

Answer:

T-account entry:

                                                       Office Supplies

Dr                                                                                                                       Cr

Nov. 1   Balance b/d             $1,700

Nov.      Purchases               $2,000

One of the reasons why cash flow analysis is popular is because ________.
a) cash flows are more subjective than net income
b) cash flows are hard to understand
c) it is easy to manipulate, or spin the cash flows
d) it is difficult to manipulate, or spin the cash flows
e) none of these

Answers

Answer:

D

Explanation:

Cash flow is the flow of cash and cash equivalent in and and out of a business.  

there are three types of cash flows:  

1. Investing cash flow - It involves the use of long term cash. it is the cash flow generated from the purchase and sale of fixed asset e.g. Sale of plant assets.  

2. operating cash flow - it shows the net amount of cash generated from a company's normal business operation  

3. financing cash flow - it shows the net amount of funding a company receives over a given period e.g. issuance of common stock  

Reasons why cash flow analysis is popular

Cash flows are less subject to manipulation when compared with net incomeCash flow in often positive when net income is negative or zero

Inventory balances for the Jameson Company in October 2018 are as follows:

October 1, 2018 October 31, 2018

Raw materials $27,000 $21,000
Work in process 48,000 37,200
Finished goods 108,000 90,000

During October, purchases of direct materials were $36,000. Direct labor and factory overhead costs were $60,000 and $84,000, respectively. What are the total manufacturing costs added to production in the period?

Answers

Answer:

Total manufacturing costs added to production $186,000

Explanation:

The computation of the total manufacturing cost to be added is given below:

Raw materials,beginning $27,000  

Add: Purchases of direct materials $36,000  

Less: Raw materials,ending -$21,000  

Direct materials used $42,000

Direct labor             $60,000

Factory overhead costs $84,000

Total manufacturing costs added to production $186,000

The Japanese economy has been experiencing slow growth. As a result the Prime Minister, who thinks John Maynard Keynes was the greatest economist ever, has decided to increase government spending. As head of the economic council the Prime Minister asks you to determine the size of the increase needed to bring the economy to full employment.
Assume there is a GDP gap of 1 billion yen and the marginal propensity to consume (MPC) is .60. What advise do you give the Prime Minister?
a. The recessionary gap is equal to 625 million yen.
b. The inflationary gap is equal to 1 billion yen divided by 2.5 or 0.4 billion yen.
c. The recessionary gap is equal to 1 billion yen divided by 2.5 or 0.4 billion yen.
d. The inflationary gap is equal to 1 billion yen divided by 1.66 or 0.625 billion yen.

Answers

Answer:

c. The recessionary gap is equal to 1 billion yen divided by 2.5 or 0.4 billion yen.

Explanation:

The computation is shown below:

The multiplier is

= 1 ÷ (1 - MPC)

= 1 ÷ (1 - 0.60)

= 2.5

Now the increase in government expenditure for closing out the recessionary gap should be

Change in income = change in government purchase × multiplier

100 = change in government purchase × 2.5

So, the change in government purchase should be

= 100 ÷2.5

= 40

Hence, the option c is correct

In a job order costing system: Select one: A. Each department accumulates costs and then allocates them to all units produced. B. The processes involved in manufacturing products are essentially identical for all products. C. Production generally happens in a "continual flow". D. The end products are relatively homogenous. E. None of the above

Answers

Answer:

The correct answer is the option E: None of the above.

Explanation:

To begin with, in the field of business management and accounting the concept known as "Job Order Costing" refers specifically to the system that the managers of a company use in order to establish a better organization when it comes to terms of costing and due to the fact that they tend to be organizations that elaborate products that differ from each other regarding the materials they need to be produced properly. So therefore that this method focuses in the fact the company needs to calculate every cost the best possible for every different product that needs different tasks and jobs.

On December 31, Ott Co. had investments in equity securities as follows:
Cost Fair value Lower of cost or fair value
Mann Co. $10,000 $8,000 $8,000
Kemo, Inc. $9,000 $11,000 $9,000
Fenn Corp. $11,000 $9,000 $9,000
$30,000 $28,000 $26,000
The Mann investment is classified as held-to-maturity, while the remaining securities are classified as available-for-sale. Ott does not elect the fair value option for reporting financial assets. Ott's December 31, Year 1, balance sheet should report total marketable debt securities as:_____.
a. $29,000.
b. $26,000.
c. $30,000.
d. $28,000.

Answers

Answer:

c. $30,000.

Explanation:

The calculation of the  total marketable debt securities reported in the balance sheet is given below;

= Mann Co cost + Kemo Co fair value + Fenn corp fair value

= $10,000 + $11,000 + $9,000

= $30,000

Hence, the  total marketable debt securities reported in the balance sheet is $30,000

Therefore the option c is correct

Yams Company reports the following operating results for the month of August: sales $400,000 (units 5,000), variable costs $240,000, and fixed costs $90,000. Management is considering the following independent courses of action to increase net income.

1. Increase selling price by 10% with no change in total variable costs or units sold.
2. Reduce variable costs to 55% of sales.

Required:
Compute the net income to be earned under each alternative. Which course of action will produce the higher net income?

Answers

Answer:

Yams Company

Alternative 1: Increasing the selling price by 10% with no change in total variable costs or units sold will produce the higher net income.

Explanation:

a) Data and Calculations:

                                                          Total         Unit   Quantity

Sales for the month of August = $400,000     $80        5,000

Variable costs =                            $240,000       48        5,000

Fixed costs =                                  $90,000

Alternatives to increase net income:

                                       Alternative 1        Alternative 2

Sales revenue                  $440,000            $400,000

Variable costs                    240,000              220,000

Contribution margin       $200,000             $180,000

Fixed Costs                         90,000                 90,000

Net income                      $110,000               $90,000

Using the high-low method, the fixed cost is calculated ______. Multiple select question. by adding the total cost to the variable cost using either the high or low level of activity before the variable cost is calculated after the variable cost per unit is calculated

Answers

Answer:

is calculated after the variable cost per unit is calculated

Explanation:

Costing is the measurement of the cost of production of goods and services by assessing the fixed costs and variable costs associated with each step of production.

In Financial accounting, fixed cost can be defined as predetermined expenses in a business that remain constant for a specific period of time regardless of the quantity of production or level of outputs. Some examples of fixed costs in business are loan payments, employee salary, depreciation, rent, insurance, lease, utilities, etc.

On the other hand, variable costs can be defined as expenses that are not constant and as such usually change directly and are proportional to various changes in business activities. Some examples of variable costs are taxes, direct labor, sales commissions, raw materials, operational expenses, etc.

Using the high-low method, the fixed cost can only be calculated after the variable cost (VC) per unit is calculated through the application of either the low or high level of activity.

Using the high-low method, the fixed cost is calculated : After the variable cost per unit is calculated.

What is costing?

Costing refers to the measurement of the cost of production of goods and services whereby, the fixed costs and variable costs associated with production are examined.

Fixed costs are costs that do not vary with the level of output, while variable cost are cost that varies with the activity level.

Using the high-low method, the fixed cost can only be calculated after the variable cost (VC) per unit is calculated through the application of either the low or high level of activity.

Hence, using the high-low method, the fixed cost is calculated after the variable cost per unit is calculated.

Learn more about costing here : https://brainly.com/question/24516871

As a customer acquisition technique, events: a. Are considered mostly ineffective compared to mobile advertising or social media promotions b. Tend to be used independently of other acquisition techniques c. Can happen in an online environment d. Are primarily an offline channel

Answers

Answer: a. Are considered mostly ineffective compared to mobile advertising or social media promotions.

Explanation:

Customer acquisition techniques refers to the strategies that are helps in the identification of the potential leads which are then converted into active customers. Such techniques include personalized offer design, automated email marketing etc.

As a customer acquisition technique, events are considered mostly ineffective compared to mobile advertising or social media promotions.

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