Honest Tea's mission statement is "Honest Tea seeks to create and promote great-tasting, organic beverages. We strive to grow our business with the same honesty and integrity we use to craft our products, with sustainability and great taste for all." Additionally, the company uses only natural ingredients and promotes and practices fair trade with its suppliers. All of these combined suggests that Honest Tea is involved in which of the following sustainable marketing principles?
a Societal marketing
b Sense-of-mission marketing
c Customer-value marketing
d Consumer-oriented marketing
e Innovative marketing

Answers

Answer 1

Answer:

b Sense-of-mission marketing

Explanation:

This is the sustainable marketing principle that holds an organization also it defines the mission in social terms at broad level instead of the narrow terms of the product

Since in the question it is mentioned that the company used the natural ingredients and promotes the fair trades with the suppliers. So here it is the sense of mission marketing principle

Hence, the option b is correct


Related Questions

Clearwater Electronics is planning to open an office in Shanghai , China , and the HR department has been asked to benchmark the compensation practices of other multinational organizations in the region . Why is benchmarking a first good step to developing a compensation and benefits plan to attract and retain nes employees who will contribute to the organization ?

Answers

Answer: Benchmarking will ensure that salary and benefit decisions are made on solid data. This information will aid and influence the cost management of the organization.

Explanation:

Benchmarking simply refers to how companies compare their performance metrics and processes to that of other companies in the industry .

Through benchmarking, the organization can collect information of other companies, which will be important in developing a good compensation and benefits plan for the employees.

A business must decide whether to open a new office in China. If it opens the
branch, it will increase its chances of selling a high volume of its products in
China. On the other hand, the business will have to spend a lot of money to
make the branch operational.
What would be an opportunity cost for the business if it chooses to open the
new branch in China?
A. The business would be able to increase the selling prices for most
of its products.
B. The business would be able to easily sell its products to many
new customers.
C. The business could not use the money it spends on the new
branch for something else.
D. The business would have to spend all its money making new
Chinese products.

Answers

Answer:

C. The business could not use the money it spends on the new

branch for something else.

Bil Tarnofsky makes the following statement: 'We must become more flexible if we are to meet our personnel needs and maximize efficiency. In the past, we simply hired as many full-time employees as we thought we needed. But this focus has caused us to lose many valuable employees. We should offer flextime and job sharing options to help us keep and attract talented employees. "Margaret Robin responds by saying "Alternatives to traditional job design approaches can lead to significant cost savings. Next year we are expected to have 500 more employees than our current facility allows, but my analysis reveals that 600 of our employees could telecommute. Therefore, we can avoid costly actions such as moving our offices or building extensions if these workers became telecommuters, job sharing can also reduce facility costs as well as payroll costs. Tamnofsky and Robin would be most likely to disagree about which of the following questions?
A. Would telecommuting likely lead to cost savings?
B. Does the organization have a moral obligation to offer flextime and job sharing options?
C. If offering a job sharing option would not reduce costs, should the organization still offer it?
D. Would the organization be better able to keep valuable employees if it offered flextime and job sharing options?
E. Are any other organizational structure decisions important for the future of the organization?

Answers

Answer:

C. If offering a job sharing option would not reduce costs, should the organization offer it?

Explanation:

The statement Bil Tarnofsky makes is focused on retaining talented employees and attract new talented employees, by offering flextime and job sharing options

The statement Margaret Robin responds with is the use of alternative job design, such as telecommuting could achieve higher cost savings from the need to accommodate the 500 more employees, by moving the offices and expanding the buildings, in the coming year

Tamnofsky and Robin would be most likely to disagree on the different focus of their statements which are; If offering a job sharing option would not reduce costs, should the organization offer it?

Davenport Inc. offers a new employee two options. First, the employee can receive a one-time signing bonus at the date of employment. Second, the employee can take $31,000 at the date of employment and another $58,000 three years later. Assuming the employee's time value of money is 7% annually, what single payment in the first option would be equal to the total of the payments in the second option

Answers

Answer:

$78,345.28

Explanation:

Present value of amount paid later = Amount paid three years later * PV of $1

Present value of amount paid later = $58,000 * [1/(1.07)^3]

Present value of amount paid later = $58,000 * 0.816297877

Present value of amount paid later = $47345.276866

Present value of amount paid later = $47345.28

Present value of second option = $31,000 + $47,345.28

Present value of second option = $78,345.28

You are part of a group, making a decision about whether it is appropriate to discontinue research on a new drug. This new drug would save lives, but it is uncertain whether you can develop it within a reasonable time frame and at a reasonable cost. Your firm has already spent a small fortune on this drug. You have gathered so much information in preparation to making the decision that you are unable to sort the good information from the superfluous data. You just feel that this project has merit. What form of decision making are you using if you decide to continue the project because you feel that the project has merit

Answers

Answer: An escalation of commitment

Explanation:

Carrying out projects can be capital, time and energy intensive. Most times they could result to a positive progress or result and other times they may not but the area of changing minds on a project that has had a great ton of investment is usually hard except there is nothing that would be gotten from it. When so much time and resources has been put into a project and there is no plan for a change such commitment is called an escalation of commitment

Why would a manager begin the evaluation process by asking the individual to evaluate his or her contributions to the project?

Answers

Answer:

To determine the employee's strengths and weaknesses

Explanation:

The reason a manager would begin the evaluation process of an employee by asking the individual to evaluate his or her contributions to the project is "to determine the employee's strengths and weaknesses"

This is a form of self-assessment to the employee. Hence, it allows the employer to let the employee know his current abilities and proficiency without the need for an appraiser or biased judgment.

For example, the self-assessment will include questions like "what are my strengths"

In the early 1980s, a new technology was introduced to banks where customers could withdraw their money without having to enter the bank or keep baking hours. As the first ATMs began to be introduced to more and more banks, it began to have an effect on bank personnel. Thinking about the bank environment, identify who would most likely be impacted by this technology change and suffer long term structural unemployment

Answers

Answer: A bank teller with 4 years of relevant work experience and a high school diploma

Explanation:

Structural unemployment refers to an unemployment that is caused as a result of the mismatch between the skills that an individual has and the skills that an employer wants from his or her employees.

With the introduction of the automated teller machine, the person that will be affected is the bank teller with 4 years of relevant work experience and a high school diploma because the person helps in handling cash and giving out funds to the customers inside the bank but the ATM can solve this.

Yuto owns a souvenir shop in Tokyo. He wants to reach English speaking tourists in his city during certain hours of the day. Which three areas of his Search campaign does Yuto need to adjust to achieve this goal? (Choose three.) Select All Correct Responses Location targeting Ad scheduling

Answers

Answer: Ad scheduling, location targeting and language targeting

Explanation:

These are the three things Yuto should consider for his souvenir store in Tokyo;

1) Ad scheduling: this would be described as having a program where Ads are carried out. This is arranging all Ads especially for various sector of product and for various days.

2) Location targeting; this is having an idea of your target market and maximizing meetings with them, ensuring that you are heard or seen by various means of communication.

3) Language targeting; this is trying to reach out to those who speak a particular language by speaking same language with them inorder to promote your product.

The CEO/chairman of PharmaPacifica was recently killed in an airplane crash. This tragedy has thrown PharmaPacifica into turmoil as there is no one in the organization qualified to step into the former CEO's shoes. This is an example of: a. the risk inherent in CEO duality. b. excessive reliance on the internal managerial labor market. c. managerial hubris. d. a failure of succession management.

Answers

Answer:

d. a failure of succession management.

Explanation:

Since in the given situation it is given that the CEO of the company killed in the airplane crash and other than him there was no one who is well qualified for the post of the CEO or chairman so this situation represent that there is the failure of the management when some higher authority is not there to direct them or seeing their performance aslo it is now very difficult to attain the company goals and objective

Therefore the option d is correct

Which of the following will increase the money supply? Question 17 options: an increase in the discount rate (relative to the federal funds rate) a decrease in the required reserve ratio an open market sale by the Fed a and c b and c

Answers

Answer:

a decrease in the required reserve ratio

Explanation:

The Federal Reserve utilises various strategies to control money supply to the economy. Money supply is the amount of money that is held by by the public in an economy.

The various methods used by the Federal Reserve to regulate money supply includes discount rate, reserve ratio, and open market operations.

Money supply will increase when the reserve ratio for commercial banks is decreased. This means less of their funds is required to be witheld from the public.

On the other hand an open market sale will mop up the cash in the economy, and an increase in discount rate (rate of lending to banks) will also cause a decrease in money supply.

Claude holds a large number of shares of Bayou Beauty, a regional brewing company that is considered a likely takeover target by a major international brewer. It would probably be in Claude's financial interest if Bayou Beauty's owners: Group of answer choices looked for smaller brewers to acquire instead of selling to the larger brewer. resisted selling at any price. sold the company to the larger brewer. designed a poison pill to discourage a takeover.

Answers

Answer: sold the company to the larger brewer.

Explanation:

Based on the information given, it would be in Claude's financial interest if Bayou Beauty's owners sold the company to the larger brewer.

The reason for this is that the same of the company to the major international brewer will result in long term performance and dividends.

Stock markets are a economic type of globalization
TRUE OR FALCE

Answers

Answer:

the answer is true I guess

Answer:

true

Explanation:

A third-grade bilingual teacher, Mr. Rivas, reads aloud a procedure for a student science investigation. After reading aloud the procedure, he notices that the students are confused about how to begin their investigation. Mr. Rivas then decides to repeat the procedure step-by-step, modifying the language used in the written instructions so that it is more comprehensible to the students. Which of the following does Mr. Rivas best demonstrate by modifying the lesson?
A. Scaffolding instructional technique
B. Reciprocal teaching instructional technique
C. Sheltered English instructional strategy
D. Concept attainment instructional strategy

Answers

Answer:

Sheltered English instructional strategy

Explanation:

Sheltered Instruction

This is simply defined as a devised method to teaching English language learners which uses second language

acquisition strategies along with content area instruction. It is a known way for making grade-level content more available for ELLs while improving English language development.

It uses;

1. Second language acquisition strategies when teaching content area instruction

2. It is Content-based

3. It makes content to be easily understood for EL while developing English proficiency.

4. It does integrate language and content while inputting also socio-cultural awareness.

Sheltered English instructional strategy simply enhance or modifying english and simplify it thereby making the students to understand it.

Which of the following might a lender require for a construction loan? Select all that apply.

1. A car for collateral

2. A 20% down payment

3. Builder qualifications

4. Construction details

NO LINKS (I’ll get you banned if so)

Answers

2. Most lenders require a 20% minimum down payment on a construction loan.

11. This year, teachers can eam a $250 tax credit on money they spend in their classrooms. How will this tax credit affect the teachers' tax returns?
A. The $250 will come directly off of the amount of taxes the teachers owe.
B. The $250 will be subtracted from the teachers' gross incomes.
C.This credit will put them in higher tax brackets.
D.This credit is not big enough to make any impact on the teachers' taxes.

Answers

Answer: A. The $250 will come directly off of the amount of taxes the teachers owe.

Explanation:

When given a tax credit of a certain amount, it means that you can deduct that amount from the taxes you owe which means that the taxes you are to pay will be reduced. If you received a tax credit of $500 for instance and you owed taxes of $2,000, your taxes would become $1,500.

In this scenario therefore, with the teachers receiving a tax credit of $250, taxes that the teachers owe will be reduced by $250.

What are human rights

Answers

The answer is Human rights are rights inherent to all human beings, regardless of race, sex boy or girl, nationality, ethnicity, language, religion, or any other status. Human rights include the right to life and liberty, freedom from slavery and torture, freedom of opinion and expression, the right to work and education, and many more.

Jensen reported the following items during the current year: Fair rent value of a condominium owned by Jensen's employer $ 1,400 Cash found in a desk purchased for $30 at a flea market 400 Inheritance 11,000 The employer allowed Jensen to use the condominium for free in recognition of outstanding achievement. Based on this information, what is Jensen's gross income for the year

Answers

Answer:

$1,800

Explanation:

Calculation to determine Jensen's gross income for the year

Using this formula

Gross income for the year=Fair rent value +Cash found

Let plug in the formula

Gross income for the year=$1,400+$400

Gross income for the year=$1,800

Therefore Jensen's gross income for the year is $1,800

URGENT.
True or false. The marketing department is the most important function in business.

Answers

Answer:

True

Explanation:

Without the marketing department the business is demolished

Answer:

The answer is true.

Explanation:

The marketing department is one of the most important things a business can do. Not only does marketing build brand awareness but it can also increase sales, grow businesses and engage customers.

On a base level, marketing is useful for customer education. The business owner and employees know the ins-and-outs of the product but do the consumers? In order to buy into a product, the audience needs to have a solid understanding of what it does and how it works. Marketing is the most effective way to communicate the value proposition to the customers in a fun and interesting way. If consumer education is a priority then marketing should be too.

Modern marketing is a less expensive game than ever before. Social media platforms and email campaigns have made reaching out to consumers a much more finance-friendly possibility. Smart marketing can help even the playing field when it comes to competing against big name competitors. Due to the smaller nature of their businesses, SMB leaders often have much more time to pay attention to every client individually via the various marketing platforms. Modern consumers value experience over pricing, so this kind of one-on-one interaction could push customers in your direction over bigger brands.

Marketing is meant to sustain a company’s presence – not remedy a lack of engagement. In this sense, marketing is something that businesses need to create and manage every day to maintain a healthy relationship with their consumers. Marketing is important because it allows businesses to maintain long-lasting and ever-present relationships with their audience. It is not a one-time fix, it is an ongoing strategy that helps businesses flourish.

Customer engagement is the heart of any successful business – this is especially true for SMBs. Marketing solves the question of how to keep a conversation going once the customer has walked out the door. In the past, face-to-face interactions made up much of B2C engagement. Consumers want to be engaged outside the store. This is where marketing comes in, and whatever the medium, a person can send their customers content to keep them engaged beyond store hours. The audience wants to form a relationship with your brand, and marketing can be used to do just that.

Marketing is important because it helps to sell your products or services. The bottom line of any business is to make money and marketing is an essential channel to reach that end goal. SMBs need to create fresh and inviting content to draw customers in and lead them to a purchase. Marketing helps sales and sales help your business.

Marketing is an important strategy to ensure the growth of a business. While the current customers should always be the main priority, marketing efforts can help to expand this base. Little efforts like social media posts and email campaigns can not only engage existing consumers but spread the word to new potential customers. In essence, marketing secures a business’s future through new and old customer engagement.  

While taking an application, an originator learns that his potential borrower receives income from a public assistance program. Without even running a full pre-qualification, the originator tells the would-be borrower that he cannot help someone who is receiving public assistance. This originator is in violation of the:

Answers

Answer:

Equal Credit Opportunity Act (ECOA).

Explanation:

The Equal Credit Opportunity Act (ECOA) is a federal law that was enacted on 28th of October, 1974 by the US Congress. It was created by the government of the United States of America so as to avail all individuals (borrowers) an equal opportunity to obtain loans and other types of credits from creditors (lenders) without any form of discrimination based on factors such as religion, colour, race, marital status, age (provided he or she is mature), sex, etc.

In this scenario, the originator is in violation of the Equal Credit Opportunity Act (ECOA) because an originator is prohibited from basing a decision to give or grant credit to an applicant (would-be borrower) due to the fact that he or she receives income from a public assistance program.

Luka, who owns a small breakfast and salad bar, has a reputation in the community as a tough manager. Many customers have heard Luka yell at his employees because he feels that workers today are lazy, lack ambition, and hate to work. Luka is a(n) ________ manager. Group of answer choices Theory Z participative contingency Theory X Theory Y

Answers

Answer: Theory X

Explanation:

A Theory X manager refuses to believe that workers can be internally motivated. They believe that workers are lazy, lack ambition and hate to work and so there is a need to continually push them to work.

This push can come in the form of punishment, rewards or prompting. Luka yells at his workers to push them to work by prompting them to. This style is generally looked down on today.

what is stock exchange​

Answers

Return the stuff....
It’s basically a situation where buyers and seller exchange securities.

An interest-free period during which a credit card owner can pay off a balance
without having to pay finance charges is called a
A. grace period
B. minimum monthly payment
o
C. billing cycle
a
D. finance charge

Answers

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The Phillips family has a joint gross monthly income of $11,300. The $499 lease payment for their car expires in four months. A student loan that has been deferred will kick in at the end of the year, and payments will be $210 monthly. Joe Phillips pays child support for his children with his first wife in the amount of $2,200 per month, but $600 of that will drop off in four months when his oldest son turns 18. They are buying a new home with a loan that carries a $2,700 a month payment. What is their housing ratio

Answers

Answer:

24%

Explanation:

Calculation to determine their housing ratio

Using this formula

Housing ratio= Housing expenses / Gross monthly income

Let plug in the formula

Housing ratio= $2,700/ $11,300

Housing ratio= 24%

Therefore their housing ratio is 24%

Adam Smith's phrase "invisible hand" refers to

A. the subtle and often hidden methods that businesses use to profit at consumers' expense.
B. the ability of free markets to reach desirable outcomes, despite the self-interest of market participants.
C. the ability of government regulation to benefit consumers, even if the consumers are unaware of the regulations.
D. the way in which producers or consumers in unregulated markets impose costs on innocent bystanders

Answers

Answer:

B. the ability of free markets to reach desirable outcomes, despite the self interest of market participants.

The Adam Smith's phrase "invisible hand" refers to the ability of free markets to reach desirable outcomes, despite the self-interest of market participants Option(b) is correct.

What does Invisible hands by Adam Smith denotes?

The invisible hand is a representation involved by the English moral rationalist Adam Smith for his speculated social system as per which inside the unregulated economies the homegrown bourgeoisie put resources into their nation of origin.

Smith was concerned that if the development of capital and the development of products (imports) were both free, the English bourgeoisie would contribute abroad, to the impairment of England. To this, Smith concocted a contention as per which the English middle class would be one-sided by their place of home and would subsequently make interests in the nation of origin directed by an "invisible hand".

Smith initially referenced the term in his work Hypothesis of Moral Feelings in 1759, yet it has really become known from his primary work The Abundance of Countries, where the actual word is referenced just a single time.

Therefore Option(b) is correct.

Learn more about Adam Smith here:

brainly.com/question/21764310

#SPJ2

A government spends money in order to:
O A. make sure government programs can function properly.
B. influence which products will be available to U.S. consumers.
C. prevent foreign businesses from competing with U.S. companies.
O D. decide what each employee at a U.S. company will be paid. SUBMIT​

Answers

Answer:

A. make sure government programs can function properly.

Explanation:

Taxation can be defined as the involuntary or compulsory fees levied on individuals or business entities by the government to generate revenues used for funding public institutions and activities.

The different types of tax include the following;

1. Income tax: a tax on the money made by workers in the state. This type of tax is paid by employees with respect to the amount of money they receive as their wages or salary.

2. Property tax: a tax based on the value of a person's home or business. It is mainly taxed on physical assets or properties such as land, building, cars, business, etc.

3. Sales tax: a tax that is a percent of the price of goods sold in retail stores. It is being paid by the consumers (buyers) of finished goods and services and then, transfered to the appropriate authorities by the seller.

The main reason for government spending such as building public schools, power supply, water, development of infrastructures, etc., is to ensure and facilitate the proper functioning of all government programs.

Hence, the government of a particular country is saddled with the responsibility of spending on basic projects or programs so as to create a sustainable, growing and efficient economy for its citizens.

Which of the following statements best characterizes the bottom line of security for e-commerce?

A) Good security is expensive but critical, and it is the responsibility of the customer to ensure that his or her private information is secure.

B) Good security is inexpensive but critical, and it is the responsibility of the customer to ensure that his or her private information is secure.

C) Good security is expensive but crítical, and it is the responsibility of the business to ensure that the customer's private information is secure.

D) Good security is inexpensive but critical, and it is the responsibility of the business to ensure that the customer's private information is secure.

Answers

Answer:

Good security is expensive but critical, and it is the responsibility of the business to ensure that the customer's private information is secure. C

Explanation:

An attorney came to work on a Saturday. When he signed in, he was advised by the morning security guard employed by the building management that he must be out of the building by 5 p.m., when it closes. However, he stayed past 5 p.m. to complete a brief that had to be filed on Monday morning. At 5:15 p.m., the afternoon security guard set the locks on all the doors of the building and left. Because she was in a hurry, she did not check the sign-in sheet to make sure that everyone had signed out, contrary to mandatory procedures. When the attorney tried to exit 15 minutes later, he discovered that the doors were all locked and could not be opened from the inside. He used his cell phone to call for help, and a supervisor from the building arrived and let him out shortly thereafter. If the attorney sues the building management for false imprisonment, is he likely to win

Answers

Answer:

The attorney will most likely lose if he sues for false imprisonment

Explanation:

False imprisonment is also called unlawful imprisonment. It is the act of confining a person to an area without legal authority, justification, or consent of the person that is restrained.

In the given scenario the attorney was informed that he office will be locked by 5 am. If he was staying longer he should have informed the security.

Also the security guard did not intentionally lock him in as she was not aware he was present.

For one to be guilty of false imprisonment these three conditions should be met:

- an act that confines a person to a particular area

- intention of confining the person

- causation

These conditions were not met in this case.

For each of the following indicate whether unemployment is cyclical, structural, seasonal, frictional (or if this is not unemployment).
(Cyclical, Structural, Seasonal, Frictional, Not Unemployment) Bill just graduated from college and has yet to find his first job. He is confident that he will find a job.
(Cyclical, Structural, Seasonal, Frictional, Not Unemployment) Jane does not have a job because she has elected to stay home to care for her children.
(Cyclical, Structural, Seasonal, Frictional, Not Unemployment) Ned was a steel worker, but the plant closed because US factories can buy steel from China, Ukraine, and others more cheaply. It is unlikely that the plant will reopen.

Answers

Answer:

Frictional

Not Unemployment

Structural,

Explanation:

Unemployment can be defined as members of the labour force that do not have a job but are actively seeking employment

Types of unemployment

structural unemployment is an unemployment that occurs as a result of changes in the economy. These changes can be as a result of changes in technology, polices or competition. Structural unemployment tends to be permanent.  Ned is structurally unemployed due to changes in his industry

Frictional unemployment:  the period of time a person is unemployed from the period he leaves his current job and the time he gets another job. Eg. The period from when graduates till when he gets a job, he is frictionally unemployed

Cyclical unemployment: it occurs as a result of fluctuations in the economy. Unemployment would be high in a downturn and low in a boom  

Jane is not unemployed because she is not seeking employment

I can't believe it, said Wiley Coyote, I am the president of Acme enterprises and we make $200,000 a year profit with me working my tail off. Our distributor, Road Runner Representatives, made over $800,000 in commissions. I don't understand why they are making all of that money when all they do is run around all day and say beep-beep to customers. I think we should lower the commission rate to bring their income down to a more reasonable level. This is an example of

Answers

Answer:

This is an example of vertical conflict.

Explanation:

A vertical conflict can be described as a conflict that occurs between two different types of members in a distribution channel - for example, a manufacturer, an agent, a wholesaler, or a retailer.

In the question the Acme enterprises which its president, Wiley Coyote, represents is the manufacturer; while their distributor is the agent. In this case, a vertical conflict is said to have occurred between the manufacturer and the agent who are both different types of members of the same distribution channel.

Therfore, this is an example of vertical conflict.

The International Finance Corporation (IFC) performs which of the following functions? a. Provide loans and take equity position in private companies of developing countries and works toward developing capital markets in those economies b. Supports reconstruction and restructuring of member countries utilizing funds raised in international capital markets c. Provides long-term low-interest social sector and infrastructure loans to the poorest members utilizing foreign aid funds provided by rich nation members d. Works on issues related to foreign investment disputes e. Provides political risk coverage for private investments made in developing countries

Answers

Answer:

a). Provide loans and take an equity position in private companies of developing countries and works toward developing capital markets in those economies.

Explanation:

The key functions of IFC(International Finance Corporation) include 'offering loans and getting a hold on the equity stand in the private sector companies established in developing countries in order to build capital in such economies.' It also assists these countries in attaining sustainable growth and development by providing these financial fundings, deploying capital effectively, and proffering counseling services to these nations and the private businesses running across the country. Thus, option a is the correct answer.

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