brands can be positioned on multiple brand features-attributes-benefits (fab). which answer (see below) does not feature a product-, promotional, and/or pricing-difference on which firms would differentiate or position their brand? -Technologically superior
-Affordable
-Truly "cool" - in the most appealing sense of the word cool
-Cost Effectiveness
-Important

Answers

Answer 1

The answer that does not feature a product-, promotional, and/or pricing-difference on which firms would differentiate or position their brand is "Important."

Branding is a process of creating and maintaining a name, term, design, symbol, or other feature that distinguishes one company's products from those of others. The brand might be a combination of qualities, including physical features, color, price, and customer service, that establishes the brand in the minds of customers.Positioning is the method of creating a brand image in the mind of a consumer. Marketers accomplish this by emphasizing the product's distinctive attributes, benefits, or character. The main goal of positioning is to set a product apart from its competitors.

In marketing, a differentiation strategy is used to distinguish a company's product or service from those of its competitors. This might be achieved through product, promotion, and pricing differentiation.

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Related Questions

you work at a large department store selling computer products. iwina walks in and wants to buy a wireless router. she explains that the media streaming device she ordered online supports a transmission speed of up to 200 mbps. what type of router should you recommend?

Answers

If Iwina's media streaming device supports a transmission speed of up to 200 Mbps, I would recommend a wireless router that supports at least 802.11n wireless standard.

What is a 802.11n wireless standard?

802.11n is a wireless networking standard that operates on both the 2.4 GHz and 5 GHz frequency bands. It offers higher speeds and greater range compared to earlier wireless standards, and is commonly used in home and small business networks.

Thus, if Iwina's media streaming device supports a transmission speed of up to 200 Mbps, I would recommend a wireless router that supports at least 802.11n wireless standard. This wireless standard supports a theoretical maximum speed of up to 600 Mbps, which should provide enough bandwidth to support Iwina's device. Alternatively, a router that supports the newer 802.11ac wireless standard could also be considered, as it offers even higher theoretical speeds.

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you are the administrator for the westsim domain. organizational units (ous) have been created for each company department. user and computer accounts for each department have been moved into their respective department ous.

Answers

As an administrator for the Westsim domain, the Organizational Units (OUs) have been created for each company department. All user and computer accounts for each department have been moved into their respective department OUs.

An Organizational Unit (OU) is a container object within an Active Directory that can contain other objects, including other OUs. OUs are created to facilitate the administration of users, computers, and other directory objects. An OU can have policies and permissions applied to it that are distinct from those of other OUs. These containers organize objects within the AD, making it simpler to implement administrative assignments and deploy Group Policy Objects (GPOs). What is Active Directory (AD)?Active Directory (AD) is a directory service that is utilized in Windows environments to centrally manage authentication and authorization for users, computers, and other network resources. It works by combining information about user accounts, computer accounts, and other resources into a central database.

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