A differentiation strategy allows a company to charge a(n) __________ price for its product, if it chooses to do so. a. premium b. exorbitant c. low d. average e. escalating

Answers

Answer 1

Answer:

A

Explanation:

A differentiation strategy entails making ones product different from that of other firms in the industry. This would enable the firm that has a differentiated product sell at a premium. The aim of this strategy is to have a competitive advantage

Advantages of a differentiation strategy

products are unique. This reduces the competition the product faces with other products in the industry it increases brand loyalty


Related Questions

A company's overhead rate is 60% of direct labor cost. Using the following incomplete accounts, determine the cost of direct materials used.

Goods in process inventory:
Beginning balance $100,800
D.M.
D.L.
O.H. F.G.
Ending balance $131,040

Answers

Answer: $113,120

Explanation:

Direct material used = Total cost of manufacturing - Direct labor - Factory overhead

Total cost of manufacturing = Ending WIP + Cost of manufacturing - Beginning WIP

= 131,040 + 324,800 - 100,800

= $355,040

Direct labor = Factory overhead * 100/60

= 90,720 * 100/60

= $151,200

Direct materials used = 355,040 - 151,200 - 90,720

= $113,120

A firm has estimated Free Cash Flows of $300,000, $310,000 and $360,000 for the next three (3) years. If this firm has a WACC of 9.40% and expects these cash flows to grow by 2.10% in perpetuity, then what is the Terminal Value of these expected perpetual cash flows.

Answers

Answer: $5,035,068.49

Explanation:

Terminal value is calculated based on the last cashflow and the growth rate in perpetuity.

The Gordon Growth Model is best used here:

= Free Cash Flow₄ / (WACC - Growth rate)

= (FCF₃ * (1 + growth rate) ) / (WACC -Growth rate)

= (360,000 * (1 + 2.10%)) / (9.40% - 2.10%)

= 367,560 / 7.3%

= $5,035,068.49

A company changes from the straight-line method to an accelerated method of calculating depreciation, which will be similar to the method used for tax purposes. The entry to record this change will include a

Answers

Answer: c. credit to Accumulated Depreciation.

Explanation:

When using the accelerated method of depreciation, depreciation amounts are higher in the earlier years unlike the straight-line method where depreciation is constant throughout the life of the asset.

The difference between the depreciation according to Straight-line and depreciation will be sent to the accumulated depreciation account as a credit to reflect the change and the depreciation for the period.

Pick the correct statement from below. Multiple Choice Project analysis should only include the cash flows that affect the income statement. A project can create a positive operating cash flow without affecting sales. The depreciation tax shield creates a cash outflow for a project. Interest expense should always be included when analyzing cost-cutting projects. A bid price maximizes profits on a project for the bidding firm.

Answers

Answer:

A project can create a positive operating cash flow without affecting sales.

Explanation:

A project cash flow analysis permits to look the cash inflows and cash outflows that are along with the existing or upcoming project. Also it addressed the opportunity cost

So as per the given situation, it involved that project in which it establish the positive operating cash flow without impacting the sales

Therefore as per the given options, the above statement represent an answer

In his work Divine Comedy, the 14-century Italian poet Dante described a trip into space. As he traveled away from Earth, he visited the following celestial bodies in order: the moon, Mercury, Venus, the sun, Jupiter, and Saturn. What view of solar system structure did Dante hold? How do you know? Compare this view with a modern understanding of the solar system’s structure.

Answers

According to Italian poet Dante;

Dante believed in a geocentric conception of the planetary system, wherein the Earth seems to be at the centre while the moon, sun, and other planets revolve around it.

Explanation:

Researchers understand Dante had a geocentric perspective of the solar system since he would have visited Venus earlier Mercury in a sun-centered worldview.According to Dante's interpretation of the solar system, the crescent, sun, and planet all revolve around Earth. According to current thinking, only the moon revolves Earth; the Earth and then all the planets remain in orbit of sun.

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(a) A lamp has two bulbs of a type with an average lifetime of 1800 hours. Assuming that we can model the probability of failure of these bulbs by an exponential density function with mean μ = 1800, find the probability that both of the lamp's bulbs fail within 2000 hours.
(b) Another lamp has just one bulb of the same type as in part (a). If one bulb burns out and is replaced by a bulb of the same type, find the probability that the two bulbs fail within a total of 1000 hours.

Answers

Answer:

a) 0.45

b) 0.11

Explanation:

A)  P( both bulbs fail within 2000 hours ) = 0.45

Given data:

Average lifetime of bulbs = 1800 hours

mean μ = 1800

b) P( both bulbs fail within 1000 hours ) =

Attached below is a detailed solution of the given question

Variable costs as a percentage of sales for Lemon Inc. are 71%, current sales are $551,000, and fixed costs are $207,000. How much will operating income change if sales increase by $37,600? a.$10,904 increase b.$26,696 decrease c.$26,696 increase d.$10,904 decrease

Answers

Answer: a.$10,904 increase

Explanation:

Operating income before sales increase:

= Sales - Variable costs - Fixed costs

= 551,000 - (71% * 551,000) - 207,000

= -$47,210

Operating income after sales increase:

Sales increases to:

= 551,000 + 37,600

= $588,600

= 588,600 - (71% * 588,600) - 207,000

= -$36,306

Difference:

= -47,210 - (-36,306)

= Increase of $10,904

The difference between actual overhead costs incurred and the budgeted overhead costs based on a flexible budget is the: Multiple Choice Production variance. Controllable variance. Volume variance. Price variance. Quantity variance.

Answers

The difference between actual overhead costs incurred and the budgeted overhead costs based on a flexible budget is the controllable variance.

In accounting, there are two elements of a variance- rate variance and volume variance. While the rate variance refers to the difference in the actual price paid vs. the budgeted price, the volume variance refers to the portion of the variance in sales, unit usage.

The controllable variance is in the "rate" element of the variance.Controllable variance refers to the process by which the efficiency of using variable overhead resources is measured.This means that the controllable variance is the difference between the actual cost and the budgeted overhead cost.The calculation for this variance is: Actual overhear expense - (budgeted overhead cost x standard number of units)= overhead controllable variance.

In short, we can say that the controllable variance is the amount that is not part of the volume variance. Rather, it is the difference in the overhead cost incurred and the budgeted overhead cost.  

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You have just made your first $5,837 contribution to your retirement account. Assume you earn a return of 9.8 percent per year and make no additional contributions. What will your account be worth when you retire in 45 years

Answers

25,741.17
because you multiply 0.098x5,837x45! hope this helps!

Botosan Factory has budgeted factory overhead for the year at $468,602, and budgeted direct labor hours for the year are 280,600. If the actual direct labor hours for the month of May are 255,300, the overhead allocated for May is

Answers

Answer:

$426,351

Explanation:

Calculation to determine what the overhead allocated for May is

Using this formula

Overhead allocated for May=(Estimated overhead/Estimated total DLHs)*Overhead rate per DLHs

Let plug in the formula

Overhead allocated for May=($468,602/ 280,600)*255,300

Overhead allocated for May=$1.67*255,300

Overhead allocated for May=$426,351

Therefore the overhead allocated for May is $426,351

Merchant Company issued 10-year bonds on January 1. The 6% bonds have a face value of $727,000 and pay interest every January 1 and July 1. The bonds were sold for $604,217 based on the market interest rate of 7%. Merchant uses the effective interest rate method to amortize bond discounts and premiums. On July 1 of the first year, Merchant should record interest expense (rounded to the nearest dollar) of

Answers

Answer:

Merchant Company

On July 1 of the first year, Merchant should record interest expense (rounded to the nearest dollar) of:

=  $22,472.

Explanation:

a) Data and Calculations:

Face value of bonds = $727,000

Price of bonds =             604,217

Discounts =                  $122,783

Period of bonds = 10 years

Coupon rate of interest = 6%

Market interest rate = 7%

Payment of interest = Semi-annually (Jan. 1 and July 1)

July 1:

Cash payment =   $21,810 ($727,000 * 3%)

Interest based on market rate =  21,148 ($604,217 * 3.5%)

Discount amortization =   $662

Interest expense = $22,472 ($21,810 + $662)

Complete the following statements with one of the terms listed here. You may use a term more than once. Some terms may not be used at all. Capital turnover Direct fixed expenses Flexible budget variance Key performance indictors (KPIs) Profit center Sales margin Common fixed expenses Favorable variance Goal congruence Management by exception Return on investment (ROI) Unfavorable variance Cost center Flexible budget Investment center Master budget variance Revenue center Volume variance

Answers

Solution :

a). Flexible budget

A flexible budget is a budget that is prepared for the different volume level which was originally anticipated.

b). Flexible budget variance

It is the different between the flexible budget and the actual results.

c). Return on Investment

It is used to evaluate the performance of the investment centers. It is calculated by dividing operating income by the investment.

d). Favorable variance

The company has the favorable variance when the actual values are more than the budgeted values.

Zeke's Soda is a small company. They have never grown much, but they have never quite gone out of business over their 75 year history.They have a secret recipe for a raspberry soda which is their bestselling drink. It has never been patented, but it has been known only to the family members who run the company ever since Old Zeke came up with it 75 years ago. None of the other employees have access to it.
Soda Giant buys a bottle of Zeke's Soda and runs it through sophisticated equipment that is able to analyze it and determine all of the ingredients. Soda Giant takes what it learns and starts to make and sell a soda identical to Zeke's.Can Zeke's Soda win a trade secret misappropriation action?
a) No, because a secret recipe is not the kind of thing that can be a trade secret.
b) No, because the trade secret protection has expired.
c) No, because Soda Giant did not misappropriate the information.
d) Yes.

Answers

Answer:

it is definitely a

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I agree with above, a is the answer

Colorado Cleaning has a 5-year maximum acceptable payback period. The firm is considering the purchase of a new washing machine and must choose between two alternative ones. The first machine requires an initial investment of $25,000 and generates annual after-tax cash inflows of $6,500 for each of the next 8 years. The second machine requires an initial investment of $75,000 and provides an annual cash inflow after taxes of $9,500 for 15 years.

Required:
a. Determine the payback period for each machine.
b. Comment on the acceptability of the machines, assuming that they are independent projects.
c. Which machine should the firm accept? Why?
d. Do the machines in this problem illustrate any of the weaknesses of using payback? Discuss.

Answers

Answer:

a) Payback period = period up to which cumulative cash flow is negative +

                                    (negative cumulative cash flow /cash flow succeeding    

                                       the above period)

Project A - Up to year 4 ,cash flow recovered = 3000 * 4 = 12,000

Payback period =14,000/3,000 = 4.67 years

Project B= Cash flow recovered up to year 5 = 4000 * 5 = 20000

Payback period = 21,000/4,000 =5.25 years

b) On the basis of the Payback period, Project A should be selected, as it has a lower payback period and is also within the maximum acceptable payback period. back period.(4.67 < 5)

Project B should not be selected as its payback recovery is not within the maximum acceptable payback period (5.25 >5 )

c) Machine A should be selected as it has a lower payback period. than machine B.

d)The payback period ignores the life present value of cash flow and also the life of the machine each project has.

so the decision on the basis of the payback period may not be accurate.

On January 2, 2021, L Co. issued at face value $22,000 of 3% bonds convertible in total into 1,400 shares of L's common stock. No bonds were converted during 2021. Throughout 2021, L had 1,400 shares of common stock outstanding. L's 2021 net income was $4,000. L's income tax rate is 30%. No potential common shares other than the convertible bonds were outstanding during 2021. L's diluted earnings per share for 2021 would be:

Answers

Ima get points srry

The following information applies to the questions displayed below.
On January 1, Year 2 Grande Company had a $14,000 balance in the Accounts Receivable account and a zero balance in the Allowance for Doubtful Accounts account. During Year 2, Grande provided $64,000 of service on account. The company collected $60,500 cash from accounts receivable. Uncollectible accounts are estimated to be 2% of sales on account
What is the amount of uncollectible accounts expense recognized on the Year 2 Income statement?
a. $ 280
b. $3,500
c. $1,210
d. $1,280

Answers

Answer:

the answer is 3,500

3,500

Your firm is considering a project with a discount rate of 9%. If you start the projecttoday, your firm will incur an initial cost of $490 and will receive cash inflows of$365 per year for 3 years. If you instead wait one year to start the project, the initial cost will rise to $530 and the cash flows will increase to $405 a year for the following 3 years. Would your firm be better off starting the project now or waiting to start the project in a year? Explain clearly including an estimate of the value of the option to wait.

Answers

Answer:

If the company start the project today then NPV of the project,

Year                Cash Flow             PV of Cash flow

0                             -490                          -490

1                              365                   365/1.09= 334.86

2                              365                   365/1.09^2 = 307.21

3                              365                   365/1.09^3= 281.85

                                                                    NPV = 433.92

NPV of Project0= $ 433.92

If a company start a project after one year,

Year        Cash Flow                                 PV of Cash flow

0                       0                                                    0

1                     -530                                  -530/1.09= -486.24

2                           405                                      405/1.09^2 =340.88

3                      405                                   405/1.09^3 = 312.73

4                      405                                   405/1.09^4 = 286.91

                                                                           NPV = 454.28

NPV of Project1= $ 454.28

Here for project start after one year has more Net Present Value of cash flow compared to which start now.

So, Starting a project after one year is more profitable.

Vincent corporation has 100,00 shares of 100 par common stock outstanding. on june30 ,Vincent corporation declared a 5% stock dividend to be issued on July 30 to stockholders of record july15. the market price of the stock was $132 a share on June 30. journalize the entries required on June 30 and july30

Answers

The common stock that is seen here would be $500000

What is the common stock outstanding?

This is the term that would simply be used to refer to all of the shares that the shareholders of a company as well as the people that are the insiders in the company would own.

How to solve for the journal entries

The retained earnings is given as

$132 * 0.05

= $6.6

= 6.6 x 100000

= 660000

The debit is $660000

The credit is 100000 x 5 = 500000

paid in capital in excess of par =  660000 - 500000

= $160000

The stock dividend distributable = $500000

common stock is given as $500000

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Last year, you purchased a stock at a price of $64.00 a share. Over the course of the year, you received $2.20 per share in dividends and inflation averaged 2.7 percent. Today, you sold your shares for $69.00 a share. What is your approximate real rate of return on this investment

Answers

Answer:

8.55%

Explanation:

Calculation to determine your approximate real rate of return on this investment

First step is to calculate the Nominal return

Nominal return = ($69 - $64+ $2.20)/$64

Nominal return=7.2/$64

Nominal return= 0.1125

Now let calculate the Approximate real return

Approximate real return = 0.1125 - 0.027

Approximate real return= 0.0855*100

Approximate real return=8.55%

Therefore your approximate real rate of return on this investment is 8.55%

On Friday of each week, Prawn Company pays its factory personnel weekly wages amounting to $55,000 for a five-day work week.

Required:
a. Prepare the necessary adjusting entry at year end, assuming December 31 falls on Wednesday.
b. Prepare the journal entry for payment of the week’s wages on the payday which is Friday, January 2 of the next year.

Answers

Answer and Explanation:

The journal entry is shown below:

a.

Wages Expense $33,000 ($55,000 ÷ 5 days ×3days)

            To Wages Payable $33,000

(being wages expense is recorded)

Here wages expense is debited as it increased the assets and credited the wages payable as it also increased the liabilities

b. Wages Expenses $22000

Wages Payable $33000

      To Bank $55,000

(Being payment is recorded)

Here wages expense is debited as it increased the assets, the wages payable is also debited as it decreased the liabilities and credited the bank as it decreased the assets

S. Wang and T. Wu are partners with equal capital balances of $50,000 each. They agree to let J. Li invest $20,000 in their partnership for a 10% interest, including bonuses to the existing partners. The journal entry to reflect the bonus to Wang will include a credit to _______ in the amount of ______.

Answers

The journal entry to reflect the bonus to Wang will include a credit to Wang, Capital in the amount of $4,000

First step is to calculate S. Wang and T. Wu and  J. Li capital amount

Capital=$50,000+$50,000+$20,000

Capital=$120,000

Second step is to calculate their new capital

New capital=$120,000*.10

New capital=$12,000

Now to determine Wang bonus amount we have to divide the capital equally between S. Wang and T. Wu

Bonus=($20,000-$12,000)/2

Bonus=$8,000/2

Bonus=$4,000

Therefore journal entry to reflect the bonus to Wang will include a credit to Wang, Capital in the amount of $4,000

 

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The following monthly data are available for Waterway Industries. which produces only one product: Selling price per unit, $54; Unit variable expenses, $14; Total fixed expenses, $42000; Actual sales for the month of June, 2000 units. How much is the margin of safety for the company for June

Answers

Answer:

Margin of safety= 950 units

Explanation:

First, we need to calculate the break-even point in units:

Break-even point in units= fixed costs/ contribution margin per unit

Break-even point in units= 42,000 / (54 - 14)

Break-even point in units= 1,050

Now, the margin of safety in units:

Margin of safety= (current sales level - break-even point)

Margin of safety= 2,000 - 1,050

Margin of safety= 950 units

Bramble Corp.’s cost of goods sold is $280000 variable and $170000 fixed. The company’s selling and administrative expenses are $160000 variable and $220000 fixed. If the company’s sales is $1080000, what is its net income?

Answers

Answer:

the net income is $250,000

Explanation:

The computation of the net income is given below:

= Sales - variable cost of goods sold - fixed cost of goods sold - variable selling & admin expense - fixed selling & admin expense

= $1,080,000 - $280,000 - $170,000 - $160,000 - $220,000

= $250,000

Hence, the net income is $250,000

The above formula should be applied for the same

A trust has been established to fund scholarships in perpetuity. The next annual distribution will be $1,200, and future payments will increase by 3 percent per year. What is the value of this trust at a discount rate of 7.4 percent

Answers

Answer:

PV= $27,272.73

Explanation:

Giving the following information:

Annual distribution (Cf)= $1,200

Interest rate (i)= 7.4% = 0.074

Growth rate (g)= 3% = 0.03

To calculate the present value (PV) of the fund, we need to use the following formula:

PV= Cf / (i - g)

PV= 1,200 / (0.074 - 0.03)

PV= $27,272.73

Various financial data for the past two years follow. LAST YEAR THIS YEAR Output: Sales $ 200,200 $ 202,000 Input: Labor 30,005 40,005 Raw materials 34,500 44,500 Energy 5,000 6,100 Capital 48,990 48,990 Other 2,000 3,005 a. Calculate the total productivity measure for this company for both years.

Answers

Answer:

The total productivity measures for this company for both years are:

                       LAST YEAR    THIS YEAR

Total productivity       1.66               1.42

Explanation:

a) Data and Calculations:

                       LAST YEAR    THIS YEAR

Output: Sales  $ 200,200    $ 202,000

Input: Labor          30,005          40,005

Raw materials      34,500          44,500

Energy                    5,000            6,100

Capital                  48,990         48,990

Other                     2,000            3,000

Total input         120,495        142,595

Total productivity = Output/Input

=            $ 200,200/120,495    $ 202,000/142,595

=                            1.66               1.42

A partial list of Waterways' accounts and their balances for the month of November 2016 follows:
Accounts Receivable $ 275,000
Advertising Expenses 54,000
Cash 260,000
Depreciation-Factory Equipment 16,800
Depreciation-Office Equipment 2,400
Direct Labor 42,000
Factory Supplies Used 16,800
Factory Utilities 10,200
Finished Goods Inventory, November 30 68,800
Finished Goods Inventory, October 31 72,550
Indirect Labor 48,000
Office Supplies Expense 1,600
Other Administrative Expenses 72,000
Prepaid Expenses 41,250
Raw Materials Inventory, November 30 52,700
Raw Materials Inventory, October 31 38,000
Raw Materials Purchases 184,500
Rent Factory Equipment 47,000
Repairs-Factory Equipment 4,500
Salaries 325,000
A list of accounts and their values are given above. From this information, prepare a partial balance sheet for Waterways Corporation for the month of November. (List Current Assets in order of liquidity.)

Answers

Answer:

Total current assets = $697,750

Explanation:

The partial balance sheet is as follows:

Waterways Corporation

Balance Sheet (Partial)

For the month of November 2016

Details                                                                $                         $          

Current Assets

Cash                                                           260,000

Accounts Receivable                                 275,000

Finished Goods Inventory, November       68,800

Raw Materials Inventory, November          52,700

Prepaid Expenses                                        41,250  

Total current assets                                                              697,750

Note:

Cash is the most liquid of assets.

Accounts receivable which should be collected within 30 to 60 days are less liquid than cash, but more liquid than inventory.

Finished Goods Inventory which is expected to be sold and converted to cash within one year, and Raw Materials Inventory which is expected to be converted to finished good within one year are more liquid than Prepaid expense.

Therefore, the least liquid among current assets’ item above is the Prepaid Expense as it is cash paid for services not yet received..

PlZ Help 70 points

Look at the circular flow diagram. Choose and define an environmental issue. Using the diagram as a guide, explain how the environmental issue you chose affects the relationship between the business and factor market. (4 points)

Answers

Answer:

Family and government are related to each other in terms of financial unit. Family pay charges to government and after that government utilize that cash for the individuals. Family gain the money by working in firms or by running their possess commerce. Natural issues such as discuss contamination can influence the relationship between family and government. Popleuses their possess transport to go to firms and the number of vehicles are expanding day by day which causes discuss contamination. The government can shape arrangements against personal transport and persuade individuals to utilize open transport which can be advantageous for government as government will straightforwardly get cash from family.

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You are considering investing in the stock of PartyWagon, Inc. You expect a dividend of $1.25 next year, $1.31 in year 2, and $1.38 in year 3. At the end of three years, you expect to be able to sell the stock for $65. If you can purchase the stock for $32, what rate of return do you expect to earn

Answers

Answer: 29.93%

Explanation:

You can use Excel to solve for this.

Bear in mind that when given a series of cashflows, the expected return is the Internal Rate of Return (IRR).

Initial investment = $32

First cashflow = $1.25

Second cashflow = $1.31

Third cashflow = $1.38 + $65 selling price = $66.38

IRR = 29.93%

Payroll Entries
The payroll register for D. Salah Company for the week ended May 18 indicated the following:
Salaries $615,000
Federal income tax withheld 165,000
The salaries were all subject to the 6.0% social security tax and the 1.5% Medicare tax. In addition, state and federal unemployment taxes were calculated at the rate of 5.4% and 0.8%, respectively, on $45,000 of salaries.
For a compound transaction, if an amount box does not require an entry, leave it blank.
a. Journalize the entry to record the payroll for the week of May 18.
May 18 Salaries Expense
Social Security Tax Payable
Medicare Tax Payable
Employees Federal Income Tax Payable
Salaries Payable
Feedback
Gross pay is the amount that employees have earned before taxes and deductions. A portion of employees' earnings are owed for such items as state and federal taxes. Net pay is also known as take-home pay.
b. Journalize the entry to record the payroll tax expense incurred for the week of May 18.
May 18 Payroll Tax Expense
Social Security Tax Payable
Medicare Tax Payable
State Unemployment Tax Payable
Federal Unemployment Tax Payable

Answers

Answer:

A. Dr Salaries expense 615000

Cr Social security tax payable 36900

Cr Medicare tax payable 9225

Cr Employment federal income tax payable

165000

Cr Salaries payable 403875

B. Dr Payroll tax expenses 48915

Cr Social security tax payable 36900

Cr Medicare tax payable 9225

Cr State unemployment taxes payable 2430

Cr Federal unemployment taxes payable 360

Explanation:

A. Preparation of the journal entry to record the payroll for the week of May 18.

May 18

Dr Salaries expense 615000

Cr Social security tax payable 36900

(615000*6%)

Cr Medicare tax payable 9225

(615000*1.5%)

Cr Employment federal income tax payable

165000

Cr Salaries payable 403875

(615000-36900-9225-165000)

(To record the payroll for the week of May 18)

B. Preparation of the journal entry to record the payroll tax expense incurred for the week of May 18

May 18

Dr Payroll tax expenses 48915

(36900+9225+2430+360)

Cr Social security tax payable 36900

(615000*6%)

Cr Medicare tax payable 9225

(615000*1.5%)

Cr State unemployment taxes payable 2430

(45000*5.4%)

Cr Federal unemployment taxes payable 360

(45000*0.8%)

(To record the payroll tax expense incurred )

Assume that an analyst is using the constant dividend growth model to value a stock. Which of the following scenarios would be certain to cause her to decrease her estimate of the stock's value (assuming, of course, that all other factors are held constant)?
A. She believes the company has become riskier, and therefore increases her required rate of return for the stock.
B. She increases her estimate of the company’s next year’s dividend.
C. She increase her estimate of the expected annual rate of growth in the company’s dividends.
D. She decreases her required rate of return for the stock.
E. None of the above would cause her to decrease her estimate of the stock’s value.

Answers

Answer: A. She believes the company has become riskier, and therefore increases her required rate of return for the stock.

Explanation:

The formula for the Constant dividend growth model of valuing stock is:

= Next dividend / (Required return - growth rate)

From the formula above, one can tell that if the required return is higher, it would result in a lower value for stock because it would divide the numerator more.

If the analyst believes that the company is riskier and increases the required return, the value would therefore reduce if other measures are kept constant.

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